Wendy Maes Email & Phone Number

Senior multilingual qualitative user researcher & market analyst with project management skills. Likes to plan, organize and make things happen. Belgian national living in the UK since 2000.As a Customer Insight Analyst, I’m involved in research with internal customer panels as well as different studies run with external agencies.As a freelance researcher, I help manufacturers and service companies to design and develop better products by letting their customer do the talking: I help to integrate user feedback into the design- and development process through using a mix of different hands on research methodologies.I also explore new market opportunities for companies by assessing risks and rewards of exporting through gaining extensive understanding of the chosen export market and by fully analyzing the market segment. I will identify local distribution channels, attract new distributors and negotiate with local agents for you.My roots and professional pedigree are founded upon extensive EMEA research management and research analyst experience with global blue chips companies, especially in new product development research, consumer and end user insight gathering and innovation research across countries. I have a no-nonsense and common sense approach to research and my skillset is transferrable across different sectors including technology, food & beverages, automotive, tools, FMCGs, …My native & cultural affinity with UK, Benelux & France and linguistic capabilities allow me to penetrate those export markets with ease.I’m happiest when I can become part of your team to help you make informed decisions, whether on embedding the voice of your customer into your processes or by increasing your sales via export in the export market of your choice.

Listed skills include Market Research, Strategy, Market Analysis, Qualitative Research, and 21 others.