Mafalda Matos is a Marketing Lead Portugal at JOTELULU Portugal. She possess expertise in microsoft office, adobe premiere, microsoft excel, adobe photoshop, audacity and 25 more skills. She is proficient in Francês, Inglês and Espanhol. Colleagues describe her as "I am pleased to highly recommend Mafalda for her excellent work as a Marketing Specialist at Casavo. She has been a valuable member of my team for almost two years and has consistently demonstrated her skills in marketing and project management. Since the launch of the company’s Portuguese operations, Mafalda has played an integral role in developing and executing effective marketing campaigns (both online and offline) and communications strategies with great autonomy, which have resulted in increased brand awareness and lead generation for the company. She is a problem solver with a hands-on approach, always delivering high-quality work, even under pressure. As her supervisor, I can attest to Mafalda’s professionalism and dedication. Always with a positive and collaborative attitude, she would be a great addition and immediately strengthen any marketing team." and "Unfortunately Mafalda was affected by the recent layoff of the company, but I wanted to personally acknowledge all the contribution she has brought to the company over the years. One of the things I've always appreciated about Mafalda is her empathy and collaborative approach: she always took the time to listen to each other's perspectives and work together to find the best solutions. Her work was consistently of a high quality and she was always willing to put the time and effort into making sure everything went smoothly. Additionally, her flexibility has been another asset to our team, as she has always been willing to adapt to changing circumstances and take on new challenges. She has played a crucial role in developing our marketing activities for the Portuguese market and we can only thank her. Finally, it's important for me to acknowledge your kindness to her. She has always been a pleasure to work with and her positive attitude has been contagious. She has brought a sense of warmth to our team that will be greatly missed. I am truly sorry that we will no longer be working together, but I have no doubt that her talents and qualities will serve her well in whatever your next adventure may be. It has been an honor and a pleasure to work with Mafalda and I wish her all the best for the future."
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Marketing Lead PortugalJotelulu PortugalLisbon, Pt -
Marketing SpecialistJotelulu Portugal Jul 2024 - PresentLisboa, Portugal -
Marketing SpecialistCasavo Nov 2021 - Nov 2023Part of the founding team in Portugal, helped launch Casavo in PT market through online & offline campaigns;◾️ Developing & executing integrated marketing campaigns to increase brand awareness and lead generation;◾️ Defining PR strategy & managing relationship with agency, securing numerous positive media outputs;◾️ Adapting and implementing a rebranding locally;◾️ Responsible for concept, execution, tracking and analysis of offline campaigns;◾️ Collaboration with product & design teams to improve product usability;◾️ Executing B2C & B2B CRM activities through HubSpot;◾️ Defining communication & editorial plan (blog, social media, PR);◾️ Tracking, reporting & analysing performance to improve KPIs & ROI;◾️ SEO & website management;◾️ Managing product adaptations & translations;◾️ Producing sales enablement materials;◾️ Organizing B2B networking events. -
Marketing AssociatePrivate Equity Insights Aug 2019 - May 2020◾️ Social media management: achieving an organic growth of 380% on LinkedIn with 50K new followers in 6 months;◾️ Creating and implementing email marketing campaigns;◾️ Lead generation strategy for 11 international conferences;◾️ Website management and optimization;◾️ Managing a team of 4 interns;◾️ Content creation;◾️ Covering live conferences on social media. -
Content ManagerCollab Aug 2018 - Jul 2019Lisbon◾️ Overseeing marketing content for the company’s website and Partner Portal;◾️ Content management (case studies, whitepapers, press releases, flyers and presentations);◾️ Social media management (Facebook, Twitter and LinkedIn); ◾️ Content translations in Portuguese, Spanish, and English; ◾️ Email marketing;◾️ Event Organization (logistics & communications). -
Communication Trainee At The Executive Agency For SmesEuropean Commission Mar 2018 - Jul 2018Brussels◾️ Writing news articles and success stories on projects funded by the Horizon 2020 Program;◾️ Organizing and covering events on social media (photos, videos, live-tweeting);◾️ Filming and producing video interviews for internal and external channels;◾️ Organizing and conducting communication workshops;◾️ Creating newsletters;◾️ Media monitoring;◾️ Website maintenance;◾️ Internal communication. -
Marketing AssitantLidel Nov 2017 - Feb 2018Lisbon Area, Portugal◾️ Online presence management (website and social media); ◾️ Organizing and representing the company at events, such as book launches; ◾️ Creating newsletters; ◾️ Conducting interviews with authors; ◾️ Revising and editing press releases; ◾️ Data base management -
Community & Events Manager For Portugal And SpainBlablacar Oct 2016 - Apr 2017Madrid Area, Spain◾️ Community & Social Media management (Facebook, Twitter & Instagram);◾️ Community moderation for Portugal & Spain;◾️ Defining editorial calendar;◾️ Copywriting for blog and social media channels;◾️ Search Engine Optimization (SEO);◾️ Photo editing;◾️ Translations;◾️ Internal communication. -
Sales AssistantGlobal Estratégias / Demos Group (Portugal) 2014 - 2015Lisbon Area, Portugal◾️ Client sourcing◾️ Scheduling meetings◾️ Customer support -
Intern At The Operations DepartmentRangel Jul 2012 - Oct 2012Portugal◾️ Member of the OPS Control team, responsible for the daily deliveries and service-level control of 11 logistic platforms; ◾️ Provided net service level and KPIs reports for the administration board; ◾️ Control of damage and incidences; ◾️ Improvement plans for the Company's Operations Department, which allowed an increase in the company’s service level.
Mafalda Matos Skills
Mafalda Matos Education Details
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Digital Marketing
Frequently Asked Questions about Mafalda Matos
What company does Mafalda Matos work for?
Mafalda Matos works for Jotelulu Portugal
What is Mafalda Matos's role at the current company?
Mafalda Matos's current role is Marketing Lead Portugal.
What schools did Mafalda Matos attend?
Mafalda Matos attended Universidade Católica Portuguesa, Escuela De Negocios Y Dirección, Instituto Politécnico De Setúbal.
What are some of Mafalda Matos's interests?
Mafalda Matos has interest in Fotografia, Scuba Diving, Festivais De Música, Viajar, Cinema.
What skills is Mafalda Matos known for?
Mafalda Matos has skills like Microsoft Office, Adobe Premiere, Microsoft Excel, Adobe Photoshop, Audacity, Logistics, Cadeia De Fornecedores, Supply Chain Management, Warehousing, Navision, Eviews, Purchasing.
Who are Mafalda Matos's colleagues?
Mafalda Matos's colleagues are José Manuel Parrado Ortega, Virginia Navarro Berdasco, David Lozano Moreno, Alberto De La Plaza, Víctor Latorre Tarrasa, Carlos Ferreiro Sacristan, Rubén Vázquez.
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Mafalda Matos
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Mafalda Matos
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