I’m a results-driven sales and business development professional with a passion for building successful ventures. I thrive on turning ideas into thriving businesses, and I’ve honed my skills across a variety of industries including technology, transportation, and hospitality.I’m proud of my track record of exceeding sales targets and driving business growth. A highlight of my career was launching PalPago, a mobile payment app, from the ground up. My strong foundation in sales, marketing, and operations has been instrumental in my success.When I’m not focused on business, I enjoy spending quality time with my two daughters. And if you’re lucky, you might get to taste one of my homemade pastries – I’m a certified pastry enthusiast.
Decora - Multisensorial Marketing
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Founding Partner And Lead Mapping DesignerDecora - Multisensorial Marketing Jan 2020 - PresentCalifornia, United States*Successfully conceptualized and executed innovative multisensorial marketing campaigns for high-profile clients, including Bacardi and Cumbia House by Carlos Vives using immersive sound and video mapping technology*Developed and implemented sales strategiy that increased customer acquisition and retention by 5XManaged timelines, budgets, and resources to ensure successful project delivery.
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Hospitality General Manager - Caprizza Food GroupBig Investment Jun 2018 - Dec 2019Colombia* Managed restaurant operations, prioritizing sales growth and profitability through strategic marketing and cost optimization.* Increased revenue 50% by aligning menu strategies with market demands and enhancing brand visibility. * Led and developed a high-performing team to boost service quality Secured key partnerships, expanding menu offerings and driving new revenue streams.
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Chief Of Staff To The CeoBig Investment Sep 2016 - Dec 2019Colombia* Executed CEO's plans, driving a 15% revenue increase by optimizing operations & identifying new sales opportunities.* Led PalPago mobile payment app launch with Credibanco, biggest financial institution in Colombia, boosting transactions by 25% in the first year.* Improved operational efficiency, saving 10% in annual costs through streamlined administrative systems.
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Sales And Business Development ManagerGrupo Aransua Sas Sep 2011 - Dec 2016Colombia*Drove a 300% increase in sales within four months by implementing targeted prospecting and strategic client acquisition initiatives, expanding the client base by over 150%.* Closed major deals with corporate clients for large commercial vehicle fleets.* Achieved a 90% customer retention rate through comprehensive sales support and strong client relationships.* Forged key partnerships with brands like Toyota, Renault, and Ford, leading to a 20% product increase and 30% revenue growth.* Led the creation of an industry consortium, enhancing market leadership and operational efficiency.
Magaly Hernandez Education Details
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Bachelor -
Executive Education
Frequently Asked Questions about Magaly Hernandez
What company does Magaly Hernandez work for?
Magaly Hernandez works for Decora - Multisensorial Marketing
What is Magaly Hernandez's role at the current company?
Magaly Hernandez's current role is Sales & Business Development Professional. Dynamic and results-oriented with a proven track record of driving growth and building successful ventures. Specialized in LATAM market..
What schools did Magaly Hernandez attend?
Magaly Hernandez attended Universidad Manuela Beltrán, Universidad Manuela Beltrán.
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Magaly Hernandez
Economic Development Director At Oxford Circle Christian Communitydevelopment Association IncPemberton, Nj
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