Magda Rivera-Fallon Email & Phone Number

Shelton, Ct

Primary contact for all affiliates worldwide, across several categories. Lead on all Global commercial innovation projects with product/packaging development. • Typically managed an average of 10+ medium to large projects simultaneously, with excellent on-time record for completion. • Successfully managed and met packaging development timelines driven by continual changes to market regulations and from those implemented by U.S. headquarters. • Created and launched improved packaging development process to adapt a new organizational structure. • Effectively coordinated and communicated with Regions, Manufacturing, Legal, Regulatory and Marketing. • Participated on a team that built process for Regulatory to respond to market needs and issues with registrations. • Originated and maintained list of International products and packaging labels that ensured consistency and proper guidance. • Oversaw regional activity and trends that allowed for proper products for shipment. This circumvented regulatory issues at customs. • Collaborated closely with Marketing on communicating all domestic brand initiatives/objectives to the regions to ensure alignment globally. • Coordinated Global packaging optimization and initiated sku rationalization to meet organizations objectives. • Stepped in to assist U.S. and Canada Marketing teams with translations and project management when needed. • Created 1st Talent Library with high res files on SharePoint that addressed regional needs for developing local marketing materials at no additional expense.

Westport, Ct

Managed and developed international packaging across multiple categories.• Lead development of eight new and re-formulated Sun Care products for production and distribution in Australia.• Formulated critical paths and timetables for all projects.• Conducted monthly International Operations Meetings for all brands.• Successfully replaced CD Catalog with a secure website, eliminating cost to produce annual mailings containing updates, which allowed distributors access to the most up-to-date product information whenever needed.• Maintained General Spending Budget. • Chosen to assist with selection and set up of new BLUE system for approving artwork.

Westport, Ct

Managed all International Packaging Projects across several product categories (Sun Care, Fem Care, Infant Care, Wet Ones, plus other small brands), from inception to final production. • Collaborated set up of first website for the U.K. business. • Set up first Kwikee Site for Distributors to access product images. • Created the first interactive CD to replace brochures. This reduced spend by over $40M in the first year, another $20M the second year. • First to create Spanish sales material. • Streamlined look of International packaging and pack-out materials to improve shelf presence and cost of goods. • Experienced with managing translations – to ensure accurate communication related to market (Spanish, Portuguese, French, Canadian French, Hebrew, Chinese and Korean).

Westport, Ct

Handled a broad range of responsibilities in a fast paced changing environment. • Focused on improving efficiencies by tracking and communicating all packaging developed specifically for International, General Spending, Co-op Expenses, country sales and product activity.• Coordinated development of displays for sales internationally to ensure integrity.• Organized monthly Operations meetings that included agendas, scheduling and minutes.• Responsible for displays, samples and premium forecast.• Developed 1st Brand Fact Book for use by Sales and Distributors.

Westport, Ct

Responsibilities included eight business areas (Export, Hardware, Industrial, Private Label, Military Rochester Midland and La Coupe). Assisted Department Directors, Managers, Brokers and Sales Force by providing them with brand information and resolved customer issues.• Initiated the first forecasting model for brands exported.• Contributed to initiatives and growth of export business by identifying opportunities. Helped bring export business from $3M to $15M in two years. • Organized Trade Shows.