Magdaline Adjei Email and Phone Number
I am a UX Research Team Manager at Mobile Sport Ghana Limited, a leading provider of mobile gaming experiences. I am passionate about creating engaging and user-centric digital products, and strive to drive customer satisfaction and loyalty through impactful research and data-driven design decisions. In my current role, I successfully increased customer satisfaction from 57% to 79% within two years by implementing research-backed strategies. Additionally, I spearheaded competitor analysis initiatives that contributed to significant growth, boosting patronage of the Superkick casino game from 3000 to 7000 players during peak hours, within the span of a year after launch. My expertise extends to UI/UX design, having designed wireframes, prototypes, and user flows for HRIS systems using Figma and Miro.
Mobile Sport Limited
View- Employees:
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Ux And Ui Research Team ManagerMobile Sport LimitedAccra, Greater Accra Region, Gh -
Ux/Ui Research Team ManagerMobile Sport Limited Apr 2022 - PresentAccra, Greater Accra Region, Ghana• Coached, mentored, trained and supervised a team of 6 research assistants spread across Ghana, Nigeria and Uganda, and coordinated task assignments, draft submissions, and meetings.• Analyzed the user experience diversity of 45,000 users by segmenting users into groups based on their unique needs and habits.• Developed and implemented strategies to increase customer satisfaction and loyalty from 57% to 79% in 2 years.• Compiled 100 competitor analysis reports to inform product and marketing strategies that increased patronage from 3000 to 7000 players at peak hours on the Superkick casino game.• Designed and created wireframes, prototypes, and user flow for HRIS designs using Figma and Miro.• Assessed team member's skillsets and assigned tasks accordingly for optimal efficiency. -
Office And Facilities ManagerNfortics Jan 2019 - Dec 2021Greater Accra- Assist in accommodation and transport booking.- Organizing company events, conferences and training.- Ordering stationery and furniture.- Registering complaints, preparing letters, presentations and reports.- Assisting the organisation’s HR function- Ensuring functionality of office equipment. -
Ux/Ui ResearcherHello Delivery Jan 2018 - Jan 2019Ghana• Developed survey instruments, analyzed data, and prepared reports for a variety of research projects.• Created databases for tracking research activities and results.• Organized focus groups to assess public opinion on specific topics.• Adapted general research methodologies to meet project-specific requirements.• Executed qualitative and quantitative research studies using multiple proven research methodologies.• Managed shifting priorities as client needs changed and research outcomes emerged.
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Customer Value Management - Sme & YouthBusy_Gh Jul 2017 - Dec 2017Greater Accra Formulated plans to manage youth and SME customers. Generated ideas for customer value management. Tracked the progress of winback offers to ensure success. Managed promotions and offers, and generated reports on progress weekly. -
Market Research AnalystBusy_Gh Sep 2016 - Jul 2017Accra, GhanaGather and analyze data on consumers and competitors.Study market conditions to examine potential sales of a product or service. Inform business of market developments which helps in the formulation of Business strategies and tactics.Provid analysis of data collected and impact on business operations.• Mystery Shopping.• Website and social media site visits.• Customer dipsticks
Magdaline Adjei Education Details
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Second Class -
St. Mary'S Senior High School, Accra.General Arts
Frequently Asked Questions about Magdaline Adjei
What company does Magdaline Adjei work for?
Magdaline Adjei works for Mobile Sport Limited
What is Magdaline Adjei's role at the current company?
Magdaline Adjei's current role is UX and UI Research Team Manager.
What schools did Magdaline Adjei attend?
Magdaline Adjei attended University Of Ghana, St. Mary's Senior High School, Accra..
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