Magdalena Kowalczyk

Magdalena Kowalczyk Email and Phone Number

Head of Commerce | e-Commerce Content & Product | Moliera2 @ Moliera2
warsaw, mazowieckie, poland
Magdalena Kowalczyk's Location
Warsaw, Mazowieckie, Poland, Poland
Magdalena Kowalczyk's Contact Details

Magdalena Kowalczyk work email

Magdalena Kowalczyk personal email

n/a
About Magdalena Kowalczyk

Content & PIM Manager, Team Leader with 10 years of experience in eCommerce with both client side and digital agency background. Proven record of coordinating work of a content team (graphic designers, eCommerce specialists) and effective cooperation with both internal departments (marketing, sales, CRM, product, IT) and external suppliers (digital agencies, software houses, PR agencies).Broad experience in creating content for different channels including web, mobile app, newsletters, SEO, Social Media. Always willing to explore possibilities of new channels.I believe that creating valuable content that inspires and educates clients is key to increase sales.

Magdalena Kowalczyk's Current Company Details
Moliera2

Moliera2

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Head of Commerce | e-Commerce Content & Product | Moliera2
warsaw, mazowieckie, poland
Website:
moliera2.com
Employees:
32
Magdalena Kowalczyk Work Experience Details
  • Moliera2
    Head Of Commerce & Content
    Moliera2 Sep 2024 - Present
    Warszawa, Woj. Mazowieckie, Polska
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  • Moliera2
    Head Of E-Commerce Content & Product
    Moliera2 Aug 2023 - Sep 2024
    Warszawa, Woj. Mazowieckie, Polska
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  • Halfprice
    Content & Pim Manager
    Halfprice May 2021 - Aug 2023
    Warszawa, Woj. Mazowieckie, Polska
    • Leading two teams of 10 people (content and PIM), managing main PIM platform (akeneo) Delivering product data, photos and marketing content for online and offline touch-points• Building from scratch a new e-commerce platform• Successfully creating data-based processes which involve multiple stakeholders (including logistics, IT, content creators, UX designers etc.), which help automatization of publishing products and marketing content in multi-channel environment• Optimizing existing e-commerce platforms in cooperation with developers, designers and analysts
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  • Burda International Poland
    Content Studio Lead
    Burda International Poland Mar 2020 - Apr 2021
    Warszawa, Woj. Mazowieckie, Polska
    • Launching digital Content Studio - a new business unit which is responsible for production andselling digital content for internal and external clients• Coordinating end-to-end content creation process and cooperation with production studios,designers, developers, photographers and domain experts• New business development: preparing content offers, identifying values and strategic vision forcustomers, negotiating and new business pitches for industries such as beauty, fashion, homedecoration and toys• Providing product trainings and support for the Sales Department• Reporting directly to the Chief Digital Officer
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  • Ccc Sa
    Content Marketing Team Leader
    Ccc Sa Aug 2019 - Mar 2020
    Warszawa, Woj. Mazowieckie, Polska
    • Coordinating the work of 6person team (graphic designers, ecomerce specialists) • Planning and implementation digital content strategy• Managing SEO, design and video projects for web and app content including briefs, photo shoots, brand campaigns • Maximizing sales results by planning and executing discount campaigns across ecommerce channel
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  • Ccc Sa
    Content Marketing Specialist
    Ccc Sa Dec 2017 - Jul 2019
    Warszawa, Woj. Mazowieckie, Polska
    • Planning and implementation digital content strategy • Supervision over content creation activities for the CCC's website • Developing a content marketing calendar to provide regular content on the website• Creation of entertaining and SEO-friendly texts for the website's magazine• Coordinating email marketing campaign• Supervision over UGC (User Generated Content)• Online visual merchandising • Co-operation with external agencies
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  • Ikea Group
    Digital Merchandiser
    Ikea Group Feb 2017 - Jul 2017
    Warszawa, Woj. Mazowieckie, Polska
    • Developing and executing sales steering • Range grouping • Improvement of the website design • Leading website sales campaigns • Seeking and identifying business opportunities by analysing market trends and benchmarking with other companies • Defining metrics and measuring success of content using internal and external analytics
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  • Spectrum Brands, Inc
    Web Merchandiser
    Spectrum Brands, Inc Mar 2016 - Nov 2016
    Warszawa, Woj. Mazowieckie, Polska
    • eContent management• Preparing customized audit templates for main brands • Executing and presenting eRetailers audit scores• Co-operation and support for sales and trade marketing departments• Act as SPOC in online merchandising areaIncl.Remington and Russell Hobbs
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  • Saatchi & Saatchi Is.
    Associate Emerchandiser
    Saatchi & Saatchi Is. Aug 2014 - Feb 2016
    Warsaw, Masovian District, Polska
    • eMerchandising execution for Top FMCG client in Polish, Czech and Spanish markets, at key eRetailers• Preparing and presenting eCommerce recommendations on behalf of brands for eRetailers • Content implementation and search improvements also for new products• eCommerce recommendation preparation for the eRetailers• Monitoring tool initiation in the process• Implementing custom recommendations for the eRetailers: bundles,cross-sell, up-sell, communications• Correcting filtration and navigation at eRetailers• Competition monitoring• Supporting shop in shop and landing pages implementations• Co-operation with several departments of the agency (design, technology, implementations, eContent, client service) • Daily store checks preparation• Capabilities audit and brand presence audit creationIncl. Procter & Gamble (Pampers, Oral-B, Gillette, Gillette Venus, Ariel, Vizir, Lenor, Fairy).
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  • Polfa S.A.
    Internship In The Corporate Office
    Polfa S.A. Mar 2013 - Jun 2013
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Magdalena Kowalczyk Skills

E Commerce Emerchandising E Commerce Consulting Teamwork Basic Html Market Research Online Merchandising Website Merchandising E Commerce Seo E Commerce Optimization Creative Merchandising Content Marketing Online Marketing Copywriting Reklama Internetowa Strategia Jira Web Analytics E Mail Marketing Zarz??dzanie Projektem Newslettery Media Spo??eczno??ciowe Leadership Team Leadership Seo Handlu Elektronicznego Strategia Tre??ci Zarz??dzanie Zawarto??ci?? Web Content Communication Microsoft Office

Frequently Asked Questions about Magdalena Kowalczyk

What company does Magdalena Kowalczyk work for?

Magdalena Kowalczyk works for Moliera2

What is Magdalena Kowalczyk's role at the current company?

Magdalena Kowalczyk's current role is Head of Commerce | e-Commerce Content & Product | Moliera2.

What is Magdalena Kowalczyk's email address?

Magdalena Kowalczyk's email address is magdalena.kowalczyk@ccc.eu

What skills is Magdalena Kowalczyk known for?

Magdalena Kowalczyk has skills like E Commerce, Emerchandising, E Commerce Consulting, Teamwork, Basic Html, Market Research, Online Merchandising, Website Merchandising, E Commerce Seo, E Commerce Optimization, Creative Merchandising, Content Marketing.

Who are Magdalena Kowalczyk's colleagues?

Magdalena Kowalczyk's colleagues are Paulina Molasy, Wojciech Calow, Michał Kotulski, Magdalena Siatkowska, Joanna Kalińska, Joanna Gawłowska, Joanna Durkacz-Żelichowska.

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