Magdy Saber Email and Phone Number

A senior marketing manager, managing refrigerator business includes 3 different brands Toshiba, Sharp & Tornado.Responsible for defining and achieving targeted sales Value and VolumeResponsible for managing marketing, advertising, promotional staff and activities.Responsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses including liaison with production (locally and globally) to ensure supply timelines. Demand generation - develop the strategy and manage the marketing programs that drive demand for products. Contribution on export process in COMESA countries and some Middle East countries.Resolves customer complaints by investigating problems; developing solutions; preparing reports; making recommendations to managementProvides historical records by maintaining records on area and customer salesDevelop product positioning and messaging that differentiates company products in the market.Responsible for defining with the team and distributor the sales and marketing strategies supporting the operational business plan.Responsible for Distribution Management including periodic Business Reviews with our partners.Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback. Responsible for providing a continuous/cohesive flow of market intelligence in his territory on competition, pricing, market shares, trends, bench marking, distribution and visibility.

Managing Toshiba & Sharp Refrigerator "Marketing & Sales"Responsible for defining and achieving targeted sales Value and VolumeResponsible for managing marketing, advertising, promotional staff and activities. Demand generation - develop the strategy and manage the marketing programs that drive demand for products. Contribution on export process in COMESA countries and some Middle East countries.Resolves customer complaints by investigating problems; developing solutions; preparing reports; making recommendations to managementProvides historical records by maintaining records on area and customer salesDevelop product positioning and messaging that differentiates company products in the market.Responsible for Distribution Management including periodic Business Reviews with our partner.Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback. Responsible for providing a continuous/cohesive flow of market intelligence in his territory on competition, pricing, market shares, trends, benchmarking, distribution and visibility. Responsible for immediately identifying, recommending and implementing together with our partners, corrective measures to insure the achievement of overall policy in terms of sales targets, distribution, visibility, product mix development.Design market research projects to assess customer attitudes to the current product range and new product introductionsResponsible for establishing /commercial relationships with the Key Accounts & deployment of annual targets and strategies.Responsible for providing the sales team with the necessary technical expertise to enable them to sell the product. This involves printed and electronic promotional material, product training, and relevant clinical papersFocuses sales efforts by studying existing and potential volume of dealersTraining implementation at the distributor and account level

Responsible for defining with the team and distributor the sales and marketing strategies supporting the operational business planResponsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses including liaison with production (locally and globally) to ensure supply timelines.Reporting according to the wow tools both internal and external to the Commercial organization leader with accurate and on time informationDemand generation - develop the strategy and manage the marketing programs that drive demand for products. Responsible for establishing /commercial relationships with the Key Accounts & deployment of annual targets and strategies.Ensure brand messages are consistent.Recommends changes in products, service, and policy by evaluating results and competitive developmentsResponsible for driving effective SIOP plans with partners and participation in SIOP

Responsible for developing the annual marketing plan and for controlling advertising, promotion and sales aids in accordance with the annual marketing plan.Responsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses including liaison with production (locally and globally) to ensure supply timelines. Responsible for providing the sales team with the necessary technical expertise to enable them to sell the productExpand product solutions and offerings. Prepare marketing strategies alongside other company executives and staff. Prepare and adhere to budgetsOversee creation and delivery of press releases, advertisements, and other marketing materials.Design print ads and publications. Ensure brand messages are consistent.Gather and analyze customer insight. Engage consumers on social media. Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback

Assist in analyzing competition accordingly devising and implementing marketing strategies to achieve company objectives.Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.Assist in negotiating and closing profitable deals with key accountsRepresent the company at the trade association meetingsEngage other departments within the community. Assist in developing the annual marketing plan and for controlling advertising, promotion and sales aids in accordance with the annual marketing planResponsible for providing the sales team with the necessary technical expertise to enable them to sell the product

Demonstrate and provide information on promoted products Create a positive image and lead consumers to use it Distribute product samples, brochures, flyers etc. to source new sales opportunities Identify interest and understand customer needs and requirements Set up booths or promotional stands and stock products Report on demonstration related information (interest level, questions asked, number of samples/flyers distributed)

Managing a portfolio of accountsDealing with all aspects of an advertising campaignUsing an existing network of industry contacts to generate revenueManaging the work of account executivesLeading project management activityEnsuring necessary actions are undertaken by the account teamAchieving sales targetsResearching new business leads and ‘pitching’ for new businessAttending client meetingsMaintaining and building relationships with existing clientsCompleting administrative work, as required