Maggie Foley Email & Phone Number

Denver, Co, Us

New York, Ny, Us

Brooklyn, New York, Us

Miami, Fl, Us

• Strategized and executed paid search + shopping strategies across the OpenStore portfolio (30+ DTC brands)• Led affiliate marketing initiatives and onboarded partnerships for 10 brands• Consulted on Meta strategy including audience targeting and creative testing• Advised on marketing operations, promotional calendars, and communication techniques• Created and revised efficient processes to streamline marketing department• Collaborated with project managers + engineers to create proprietary marketing tools

Brooklyn, New York, Us

• Crafted, executed, and optimized search & eRetail strategies to hit acquisition goals• Built and led Amazon search strategy with the Business Development team to scale efforts while improving efficiency• Managed relationships with internal business partners (including Marketing, Inventory, Product, and more) by reporting on channel performance, collaborating on strategy and goals, and advocating for team needs• Developed and presented key insights, reporting, and results to various stakeholders at Brooklinen• Developed and launched SEM strategy for new sub-brand, Marlow Pillow• Supervised two analysts including skill training and tracking career success

Brooklyn, New York, Us

• Restructured all search, display, and shopping strategies as a 1-person team• Restrategized efforts drove a 89% increase in revenue with a 38% improvement to ROAS post-restructure period vs year prior (H2 '20 vs H2 '19)• Expanded Google Ads across UK, Australia, New Zealand, and Canada

New York, Ny, Us

- Strategized, launched and optimized search and eRetail campaigns across the Keurig Dr Pepper portfolio on Google, Microsoft, Pinterest, Amazon, Walmart, Target and Criteo- Assisted in COVID-19 response strategy including providing daily client support, producing investment scenarios, and creating portfolio prioritization POVs- Managed two associates including skill training and career success- Strategized and optimized Revlon's Amazon activation- Pitched innovative tactics to current brands to achieve KPIs- Involved in new business pitches and new client on-boarding

New York, Ny, Us

- Launched and optimized search and eRetail campaigns across the Keurig Dr Pepper portfolio on Google, Microsoft, Pinterest, Amazon, Walmart, Target and Criteo- Managed client investment across several partners according to brand KPIs- Supervised one associate including skill training and tracking career progress- Assisted in developing proprietary audit tool for agency's eRetail clients- Strategized, crafted and launched HERSHEY'S evergreen and holiday support (10+ brands)- Awarded Keurig Dr Pepper's Employee of the Month (August 2019)

New York, Ny, Us

- Optimized search and eRetail campaigns across the Keurig Dr Pepper portfolio on Google, Microsoft, Amazon, and Criteo- Crafted and presented regular performance reporting to clients- Managed Spanish campaigns for Dr Pepper and Clamato- Managed communication and collaboration with external teams for seamless media execution

New York, Ny, Us

Won the annual company-wide intern "Perfect Pitch" CompetitionPlanned TV, print and digital campaign budgets for Neutrogena with in-depth market research and competitive analysesWorked closely with the Cosmo x Neutrogena content partnership for Cosmopolitan's A to Zit issue (print and digital)

Columbus, Oh, Us

Make students aware of the EXPRESS brand, variety of product offerings, and local store locationCreate unique content on Instagram for the EXPRESS brand that maximizes user awareness and engagementPlan and execute on-campus promotional events and partnerships that endorse the EXPRESS brand and lifestyleBuild the EXPRESS customer base and drive online/in-store traffic and salesIncrease awareness of the EXPRESS brand through peer to peer outreach, Facebook posts and Snapchat stories in addition to Instagram

St. Louis, Missouri, Us

Analyzed powerpoint presentations on Bloomberg market data like P/E ratios and beta values to create firm-wide actionable investment opportunities for financial advisorsOversaw and created new tactics to retain and recognize the top "premier" advisors at the firmAttended “Lunch and Learn” events where industry leaders would present on market conditions and expectationsEvaluated internal click data to present reports on how to best present actionable opportunities to financial advisorsBuilt and executed an end of the summer retention and recognition plan for premier advisors as a "final project"

Seattle, Washington, Us

An application based, educational program that gives high school students behind-the-scenes access to the fashion industry.-Shaped influence over Nordstrom buyers for BP-Worked on several projects throughout each school year-Able to hear and interact with company and industry guest speakers-Developed skills and tools to work in the fashion industry

Bachelor'S Degree, Public Relations, Advertising, And Applied Communication

Italian Art History; Media Studies

Accounting And Finance