Maggie Mull Email & Phone Number

Charleston, South Carolina, United States

I spearhead strategic growth for the fulfillment side of our company by managing partner relations, optimizing internal processes, and implementing revenue-generating initiatives. This resulted in a 20% YoY increase in revenue from fulfillment partners (2022 vs 2023).Key achievements include:- Developed an updated rate card, introducing new tactics and transitioning billing to a margin-based model- Trained over 70 marketing professionals across 6 markets on how to prospect, sell, and retain digital marketing clients. This has directly contributed to increased engagement and revenue from fulfillment partners.- Streamlined internal processes while overseeing campaign management for 85+ accounts utilizing a variety of marketing tactics (SEO, SEM/PPC, Display, YouTube ads, Social Media ads, OTT/CTV, email marketing, and audio streaming ads)- Simplified our order intake process for SEM and SEO campaignsCurrent/Ongoing Projects:- Implementing a project management system in collaboration with other leadership team members to optimize account management.- Building a customized media planning tool inside of Salesforce CRM to enhance internal processes.- Continuing building momentum and revenue with existing fulfillment partners, focusing on SEO & SEM/PPC tactics- Establishing new partnerships and streamlining trainings

Charleston, South Carolina

As the Executive Assistant to the President, my responsibilities included:- Being an extension of the president to oversee a portfolio of assigned clients- Managing and overseeing the president's calendar, tasks and preparing him for all house account client meetings- Overseeing management of house accounts, optimizing campaigns, and offering consultation for all house accounts- Developing in-depth reporting prior to and facilitating client calls as needed in the president's absence- Maintaining regular communication with the president in identifying and exceeding client expectations for all campaigns- Ensuring the timely and successful delivery of solutions according to client needs and objective

Charleston, South Carolina Area

As a freelancer, I fine-tuned my marketing and client relations skills. I consistently provided top-notch work for my clients, often exceeding expectations. I specialized in strategy development and leveraging content for businesses and organizations. I have a proven track record for creating value through relationships, objective listening, situational analysis & a laser-focus on organizational goals & ethics. Key Accomplishments:- Wrote a sponsorship request letter & packet for a local nonprofit securing 3 sponsors- Photographed a private event, delivered 30 pictures to the client in 2 days- Designed a 2-sided, 6-month event calendar handout - Generated a 150% increase in lead generation within 4 months- Produced a video showcasing client’s work, leading to a 225% increase in project bookings- Helped a client successfully defuse an issue with a dissatisfied customer

Mount Pleasant, South Carolina

I began as a patient of Drs. Seth and Katally Strauss. When I experienced the benefits of Chiropractic Biophysics firsthand, I knew I had to help them spread their message and reach more people. My responsibilities included planning and promoting events, running social media accounts, managing PR aspects, and content production.

Lexington, South Carolina

As part of my senior capstone course, I created a comprehensive public relations campaign for Camp T.A.L.K., a local non-profit located in Lexington, SC that puts on a summer camp experience for children with Autism and provides resources for families affected by Autism. Over the course of the semester, our team met with the founders to conduct an in-depth client interview, design and implement a comprehensive survey for 3 target audiences to gather research, and present the campaign to the client. As a result, Camp T.A.L.K. saw an increase of 390% in donations during the Midlands Gives event in 2017.Key Accomplishments Include:- Designed & implemented a survey with a 69.7% response rate for the client using Survey Monkey®- Created a strategic communication campaign based on research, public relations principles & theories- Increased personal donations for annual Midlands Gives fundraiser by 390%- Created a comprehensive strategic communications plan for 3 target audiences- Developed communication goals & objectives for the client

Columbia, Sc

During my senior year at the University of South Carolina, I collaborated with a team to create an alumni relations campaign for the School of Journalism and Mass Communication. Our team conducted a social media audit, a situation analysis, and a competitor analysis to drive strategy and execution of the school’s social media accounts. Our team successfully pitched the campaign, leading to a 171% increase in average engagements on Facebook within 6 months. I conducted social media training and governance for the Alumni Relations & Communications Coordinator.- Influenced alumni relations through social media campaign proposal- Created 3 hashtag campaigns to interact with target audience across multiple social media channels- Conducted social media training & governance for the Alumni Relations & Communications Coordinator

Charleston, South Carolina

Wasabi taught me the importance of teamwork and good management. Experience in the food & beverage industry offers many life lessons that are applicable to everyday life. It was a pleasure working at Wasabi for 6 years.

Columbia, South Carolina

-Oversee the planning of two large annual philanthropy events to benefit Make-A-Wish-Work with and manage a team of assistants for both philanthropy events-Research local community service opportunities and inform the chapter-Communicate with local organizations and organize community service events-Act as a liaison between the local Make-A-Wish chapter and the Eta Gamma Chapter of Chi Omega

Columbia, South Carolina

-Manage the publicity for two large annual philanthropy events-Organize, plan, and promote two percent nights with local restaurants/businesses-Raise awareness within the chapter about local community service opportunities-Oversee one community service project within the chapter

North Charleston, South Carolina

-Work with family ministries-Facilitate events held for the community-Grant writing