Maggie Zebrowski Email & Phone Number

Greater New York City Area

Senior Integrated Marketing Manger across Us Weekly’s digital and print platforms. Key responsibilities include ideation and development of custom marketing programs that meet strategic client objectives and creation of compelling sales packages to recruit new business. • Ideate and design strategic custom marketing programs in response to RFP’s• Articulate creative solutions in persuasive proposals • Develop sales collateral materials for meetings and presentations • Work with editorial team to create unique packages that appeal to a variety of clients • Manage post-sale program execution including custom advertorials, custom digital ad units/experiences, native and video content creation• Write and produce custom advertorials on behalf of advertisers• Serve as liaison between internal ad operations, design, editorial and account management teams to facilitate cohesive program launches • Develop powerful client-facing case studies that showcase advertiser success

US Marketing Manager for the Daily Mail and Elite Daily websites. Key responsibilities included crafting persuasive marketing packages for various advertisers and branding DailyMail.com as a leading online news and entertainment site.• Created innovative marketing solutions & articulated ideas in response to client RFP’s• Served as primary liaison with editorial and design teams on custom content ideas• Created branding materials to establish DailyMail.com US as a separate entity from UK property• Identified new digital opportunities to remain competitive within the entertainment and news category• Lead marketing research team which handled requests for internal audience storytelling and competitive metrics• Developed campaign wrap up and case study materials• Represented marketing team at internal sales meetings and external client meetings• Participate in client and agency meetings, calls and brainstorms, kick-off calls

Greater New York City Area

Marketing Specialist and Digital Sales Planner supported East and West Coast sales teams in their efforts to maximize the advertising revenue for Washington Post Digital. Responsibilities included creating innovative marketing solutions, customizing advertising packages, in depth campaign analysis, creative planning, research, and project management. • Created first-to-market, marketing solutions on washingtonpost.com and Washington Post Mobile properties that aligned with client’s target audience and marketing goals• Built aesthetic and persuasive marketing materials that showcased the benefits of purchasing advertising buys on washingtonpost.com and wrote strategic positioning for products and packages• Developed proposals that include online research to support proposal, metric analysis, product information, product pricing, visual ideas, and an overall story for the proposal

Manage the CA (formerly Computer Associates) digital account at IDMedia. Team leader on numerous campaigns and all international initiatives. Day to day contact for sales representatives and client inquiries. Responsibilities included:• Planned and bought all digital media campaigns for client and ensured greatest value on media investment • Researched current and upcoming media opportunities and media trends for client and agency to utilize• Managed campaigns which included trafficking, optimizing placements and collecting leads and engagements • Team leader/account coordinator on international campaigns, including UK, Germany, Australia, India and Brazil• Team leader on monthly report tasks, which included presenting success rates to the client and explaining results• Compared and analyzed report metrics month over month• Lead all Google Search campaigns for both North America and international campaigns• Tracked budget, negotiated costs, reviewed and approved monthly invoices