Miles Mitchell Email & Phone Number

Product Management• Manage product roadmap and backlog prioritization of an education platform serving company’s 50,000 franchise employees• Work cross-functionally and collaborate between 6 business groups to accelerate product enhancements and bug fixes• Conceptualize and introduce product features that align with business objectives• Direct third-party developers and agile board• Collaborate with support, dev team, and users to troubleshoot and optimize platform performance• Conduct comprehensive final client acceptance reviews and preliminary QA testing to decrease post-release issues• Draft communications for new product updates and bug fixes, ensuring stakeholders are informed and issues are promptly addressedUser Experience Design• Improved feature requirement definition and development delivery accuracy by creating user flows and diagrams in FigJam• Create wireframes and lo-fi prototypes in Figma, aiding in visualizing product featuresProduct Support• Spearheaded the launch of a knowledge base website, which simplified access to help articles, reducing support queries• Improved and created new channels of support to users, streamlining user journeys to access support• Document and reproduce bugs for the development team for quicker issue resolution• Produce product documentation and user guides to advance user competency and diminish direct support needs• Enhance stakeholder relations by providing direct support, ensuring product successContent• Pioneered a content management system and publishing tracker that resulted in a more efficient and transparent content production process (developed in ClickUp)• Maintain an organized content library in platform’s content management system

Greater Minneapolis-St. Paul Area

• Contributed to digital transformation in employee education via a mobile platform that saved company resources and reduced costs typically expended on in-person learning• Presented app feature concepts, participated in brainstorms to ideate functionality, and advised developers on user experience• Created program communications and creative assets such as: digital brochures, user guides and documentation, app content, and promotional flyers/posters• Streamlined and standardized workflows leveraging tools like Airtable and Parabola, increasing project efficiency, removing bottlenecks, decreasing errors, and ultimately reducing project timelines

Remote

- Marketing collateral for print such as banners, flyers, magazine ads, etc.- Created content for social and advertising campaigns- Designed, developed (no-code), and managed websites- Developed automation workflows- Set up and organized website CMS structure- Configured form submissions- Conducted SEO research including keyword research- Consulted on blog writing and other SEO best practices- Executed local SEO tactics such as: Citation building and data aggregator NAP submissions, Industry-specific directory listings, Established key SEO accounts (Google Business, Bing, Yelp, and Apple Maps)- Set up Google Analytics and Google Search Console- Ranked client for local search queries

- Setup CRM and established sales tech stack- Created and documented sales operations- Generated leads for new business- Conducted cold outreach and qualified leads on LinkedIn- Arranged introductory and follow-up calls- Managed sales pipeline and communicated with leads

- Constructed custom task management system (Notion), boosting project transparency and assignment accountability for both clients and team members- Led digital campaign design, leveraging no-code development and user-friendly design tools to enable assets for future use by clients- Completed marketing audits and drafted plans based on evaluations- Consulted on clients' branding and marketing strategy- Crafted unique, multi-platform content including app store images, emails, social content, design templates, and more

Greater Minneapolis-St. Paul Area

- Launched physical arcade game that sold to 9 locations (and counting) nationwide, generating contracts to create additional games- Directed creation of a companion mobile app enhancing game visibility, promotion, and cross-platform user engagement- Playtested and generated feedback for developers- Introduced new game features and functionality- Conducted field research, analyzing player to refine game features to enhance overall gameplay experience- Orchestrated brand and marketing strategy, successfully increasing brand awareness and differentiating our game from competitors- Contributed to the refinement of arcade cabinet product design

Greater Minneapolis-St. Paul Area

Encinitas

San Diego, Ca

Ontario, Ca

Bachelor Of Arts (B.A.), Communication (Major), Marketing (Minor), Liberal Arts, Alumni

Activities and Societies: Member of Lambdi Pi Eta (National Communication Association's official honor society), DJ for USD Radio, Arts &.

Education record

Activities and Societies: Kiaros Retreat Leader, Damien Tijuana Mission Club, Solar Cup (Metropolitan Water District of Southern.

Education record

- Traveled on a floating campus (ship) around the world, exposing myself to many different cultures and ways of life - Regularly adapted.