Brian Maguire Email & Phone Number

Boston, Ma, Us

Lead the customer growth and business strategy for Lexie Hearing and hearX Group in North America.* Led the United States market strategy for hearX Group, enabling #1 market share for OTC hearing aids in the first year of the category. * Drove triple-digit sales and customer growth by anchoring major retail, healthcare and consumer brand-level partnerships.* Established the United States commercial and marketing organization, from zero footprint to a strong, talent rich team and infrastructure within months.

Pretoria, Gauteng, Za

Framingham, Massachusetts, Us

Led the overall vision, strategy, and deployment of Bose’s entry into hearing health managing device, software and App products and overall business success. A start-up within a $3B+ company.* Led the introduction of the first ever FDA cleared self-fitting hearing aids, establishing a new class of over-the-counter hearing products that bring affordable and accessible hearing to millions. * Created a clear category vision, strategy, business case, product roadmap, KPIs and cross-functional tactical plans (OKRs) of how to disrupt the existing hearing health market.* Company media spokesperson featured in Forbes, New York Times, CBS News, TechCrunch, CE tech publications and company press releases. Keynote presenter at press, partner, and dealer events.* Transformed the customer journey from a complex medical cycle to a simple consumer friendly experience, eliminating customer friction. * Led the enterprise wide cross functional team of product, engineering, UX, marketing, and sales to drive product development and go-to-market planning and execution.* Managed and developed a team of Technical Product Managers and Clinical Hearing Scientists.

Framingham, Massachusetts, Us

Lead the vision, global strategy and product management for Bose's acclaimed line of noise cancelling and fitness headphones and Bluetooth speaker product lines.* Achieved substantial multi-year compound annual growth, accounting for top share of company revenues and industry market share.* Developed multi-year global business strategy and product roadmaps to achieve aggressive financial targets, customer success goals and KPIs.* Led the cross-functional business team across marketing, engineering, sales, operations and finance responsible for new product introductions, go-to-market planning and commercial success.* Transformed Bose's renown headphone line into wireless, connected smart devices- enabling better performance for business travelers and athletes. * Led product and technical partnerships with big-tech including the first ever integration of Google Assistant and Amazons Alexa into Bluetooth devices.* Garnered critical acclaim for for new products as the keynote presenter and spokesperson at corporate press events/ media engagements. * Managed and developed a team of senior technical product managers and marketing managers.

Framingham, Massachusetts, Us

* Co-architected the Bose/ NFL coach's sideline headset partnership. A strategic multi-year product and marketing relationship that drove new customer growth and distinguished brand performance. * Lead global product marketing, launch, go-to-market and lifecycle management for one of the fastest growing and competitive segments in consumer electronics, headphones. * Grew global sales and market share through product launch, reseller partner development and international expansion.* Lead and develop new product management, launch and product marketing communications teams.

Framingham, Massachusetts, Us

Drove divisional sales channel development, strategic alignment, business performance and new sales and marketing initiatives. Substantially increased sales and customer base through targeted initiatives with key reseller partners.

Framingham, Massachusetts, Us

Conducted customer, competitive and market research revealing clear insights and recommendations. Analyzed business, marketing, supply chain, and financial performance.

Bachelor, History, Political Science

Graduate Certificate, Strategic Internet Management

International Studies, History