- Manage both micro and macro influencers for marketing campaigns.- Manage online marketing efforts, driving a 9% growth in social media engagement on Instagram, Facebook, and Snapchat, while overseeing website content, SEO, and SEM campaigns.- Develop and implement marketing strategies to drive brand awareness through influencers, PR, engagement, and lead generation.- Manage online marketing efforts, driving a 9% growth in social media engagement on Instagram, Facebook, and Snapchat, while overseeing website content, SEO, and SEM campaigns.- Oversee the creation and execution of marketing campaigns, including digital, print, and event marketing.- Collaborate with the sales team to develop integrated marketing plans that align with business goals.- Analyze SEM performance data to optimize campaigns, achieving a 12% improvement in ROI.Stay updated on industry trends and competitor activities to refine marketing strategies.- Coordinate with external vendors and agencies for creative development and media placements.- Manage and allocate marketing budgets efficiently. Cultivate and maintain relationships with key stakeholders, including C-suite executives, and internal employees.- Create, review, and distribute high-quality leads, press releases, media kits, and other PR materials.- Plan, organize, and manage high-impact company events, including conferences, meetups, webinars, and internal activities.- Collaborate with the marketing team to create compelling content for social media, blog posts, and other communication channels.

- Lead, develop and accelerate marketing strategy for 15 brands (Food, Beauty, Fashion, and Clinics).- Develope strategies for organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, leading growth revenue.- Lead, develop and accelerate marketing strategy for the company brands- Build, develop, and grow a full team of 11 employees within the department- Develop corporate identity, Marketing & Advertising, Boost sales- Work closely with heads of departments to ensure brand KPIs are met- Market research, analysis of trends, introduce new innovations.- Monthly report analysis to understand marketing ROI & achievements- Increase market visibility and awareness through ongoing promotions & activities- Manage the PR, digital & social media strategy & review new Al tools.- Design and implement an annual marketing plan- Develop and launch corporate brand through online and offline channels.- Identify suitable partnership for brand development and community growth.- Lead brand to introduce trends and identify new opportunities in the market.- Review guest feedback and focus groups (analyze client behavior & Spend factor)

- Managing all marketing for the company and activities within the marketing department.- Managing E-commerce platforms.- Developing the marketing strategy for the company in line with company objectives and coordinating marketing campaigns with sales activities.- Overseeing the company’s marketing budget.- Creation and publication of all marketing material in line with marketing plans.- Planned and implemented promotional campaigns on TikTok, Snapchat, Instagram, and Facebook.- Manage and improve lead generation campaigns, measuring results.- Overall responsibility for brand management and corporate identity- Preparing online and print marketing campaigns.- Monitor and report on the effectiveness of marketing communications.- Creating a wide range of different marketing materials.- Working closely with design agencies and assisting with new product launches.- Maintain effective internal communications to ensure all relevant company functions are informed of marketing objectives.- Analyzing potential strategic partner relationships for company marketing- Developed a new promotional campaign by bundling products together for the Cosmetic business, - increasing sales revenue by 24%- Plans all web, SEO/SEM, database marketing, email, social media( TikTok, Instagram, Snapchat and Facebook), and display advertising campaigns.- Enhancing custom visits sit & increasing new clientele- Designs build and maintain our social media growth and presence- Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). - Organizing & overseeing photo shoots.

during the visits.• Welcome guests at the Meet & Greet points• Coordinate with Protocol, Security, and the IPs to ensure seamless access throughout the site and the country pavilions. • Coordinate and brief the guest liaison officer to ensure the guests are chaperoned during their Expo Visit• Good knowledge of Expo site and walking routes will be required• Assist guests in following their itinerary and making sure they reach the locations on time• Assist in coordinating with the Events team (incl. DEC, Expo Live, World Majlis, D2020, DGO, Country Pavilions, etc.) to ensure a smooth access to the Expo events that guests are attending• Assist in coordinating with F&B outlets for guests’ F&B requirements• Provide guests with the generic information of Expo 2020 Dubai, site and pavilions• Coordinate Guest movement and communicating all the guest queries

- Ensure that messages are supportive of and consistent with marketing strategies and the company-partnered companies.- Supervise social media outreach.- Deliver the content via Twitter, Facebook, Instagram, email, or direct mail.- Coordinate and deliver email campaigns for company-partnered companies.- Coordinate the flow of information and communication and disseminate it according to plan/strategy.- Work with the manager and business units to determine the event budget and manage expenses to that budget.- Promote products and services through public relations initiatives.- Develop marketing communications campaigns for Al Masaood and the company-partnered companies.- Create and deliver press releases, media relations content, corporate newsletter content, social media content, and speaking proposals.- Identify, develop, and execute communications strategy for key media contacts and customer references.- Organizing & overseeing and attending events such as conferences, seminars, receptions, and exhibitions.- Supervising the maintenance and updating of customer databases- Developing robust marketing automation campaigns based on customer interactions and segmentations.

- Develop and maintain strategic long-term trusting relationships with high volume to accomplish growth and long-term company objectives.- Prepare regular reports of progress and forecasts to internal and external stakeholders using key account metrics.- Ensure the ordered products are delivered in a prompt loyalty program budget, calendar, and communications cadence to meet Loyalty program goals and support DTC sales.- Measure, track and analyze key account metric clients’ solutions that meet client needs and want.- Serve as the link of communication between key customers and the internal team.- Provide support and assistance in planning, developing, producing, and delivering communications materials.- Client’s key contact for the creation of application creative content and will work closely with the internal creative team- Champion and manage new projects to create stronger partnerships with new and existing clients.- Understanding of competitive landscape, program assessments & marketplace trend news/reports.- Responsible for enhancing and managing all facets of the new loyalty program - communication strategy in all customer-facing channels, benefits and the surprise factor of rewards, customer service, legal and privacy concerns, reporting, and dashboards.- Managing monthly and annual marketing and client budget

- Develop and implement marketing plans, including promotional calendars, programs, and other marketing projects.- Develop and manage marketing budgets.- Develop service & product forecasting and branding plans.- Establish and grow a target market share.- Manage client accounts, including contract negotiation and management- Demonstrate excellent communication and interpersonal skills- Supervise a marketing team, including hiring, training, workloads, schedules, and deadlines- Oversee the operation of the companies’ websites & email marketing programs and provide analytics reviews- Ensure client brands’ messages are strong and consistent across all channels and marketing efforts (social media, email campaigns, web pages, and promotional material)- Utilizing resources from one holding company to bring brand awareness to 2 different brands.- Identify opportunities to reach new market segments and expand market share- Participate in the quarterly and annual planning of company objectives- Identify new business opportunities- Able to optimize blogs, website, and manage External SEO company.