Duties:Getting clients sites higher on the search engine results.Actively researching, testing and proposing new approaches to improving search engine rankings.Selecting search phrases and choosing keywords.Advising and training up clients on the basics of search engine optimisation so they can look after their own websites.Launching SEO campaigns for clients.Implementing online search strategies.Analysing search results via Web Analytics and other specialist software.Optimising websites and landing pages.External link building with relevant high-quality third party websites and directories.Internal link building within sites.Building relationships with other SEO professionals.Resolving technical issues related to a clients website.Constant evaluation of keywords.Searching for and finding suitable domain names for clients.Monitoring and tracking the performance of SEO campaigns, including site traffic, banner advert performance and backlinks.Providing remote support, advice and tips to clients.Developing cross-platform e-marketing strategies.Involved in the annual SEO planning process.On-Page and Off-Page Optimisation.Organising research and surveys.Carrying out competitor research.Producing regular audits and writing up detailed monthly performance and progress reports for clients.Writing articles for customers and posting them on relevant blogs, forums and websites.Mentoring junior staff.

Duties;Identifying highly searched for keyword terms relevant to the clients industry.Balancing marketing initiatives against user experience, client budgets and brand strategy.Recommending fixes for technical issues that are impacting organic performance.Clearly explaining to clients what SEO tasks have to be undertaken.Presenting new ideas to clients.Adding new content to websites and editing existing material to make it more SEO friendly.Managing external agencies on a project by project basisUsing industry tools such as Google Keyword Planner, Google Trends and Google Search Console for auditing, rankings and research purposes.Writing effective SEO content for blogs, websites and social media accounts.Questioning clients in order to actively understand their goals and ambitions.Visiting clients and carrying out onsite reviews of their websites.Managing both offsite and onsite optimization projects.Executing Social Media Optimisation (SMO) strategies.

Duties;Developing and maintaining the front end functionality of websites.Participating in discussions with clients to clarify what they want.Designing prototypes for apps and websites.Creating logos, banners and buttons for websites.Simultaneously managing several databases and reporting tools.Contacting external webmasters to confirm link placements.Provide guidance to other team members on web development issues.Developing websites that have a consistent feel and look throughout allweb properties.Providing technical support to end-users.Identifying and correcting software deficiencies.Devising SEO strategies based around specific keywords.

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General Manager for Alexandria Branch