Helping mid-size companies turn content into a growth machine. It all started with an experimental blog trying to explore online marketing techniques. Without much effort it slowly gained momentum and that’s how the power of online medium came to fruition. My first job gave me exposure to SEO, working on link building (how time’s changed), content writing, and on-page optimization. Then I was exposed to social media marketing, gaining firsthand experience at an agency. A mix of both led me to the path of content marketing. From conducting initial site audit to developing content strategy to executing distribution tactics; been there and done it from beginning to end. As a content lead, I’ve worked on designing content briefs for clients across different industries. An effective content brief is a combination of in-depth research and an in-depth understanding of the target market. I’ve worked with SaaS startups, B2B firms, B2C services, with focus on conversion rate optimization, increasing sign-ups and intuitive blog design.
Listed skills include Social Media Marketing, Online Marketing, Seo, Blogging, and 21 others.