Execute Web, SEM/SEO, APP Marketing, Email Marketing Database and Social Media Campaigns• Design and build the company’s social media presence and ensure that it is constantly maintained• Measure the performance of all digital marketing campaigns• Identify trends and insights and optimize performance based on them• Create landing pages to optimize user experience by collaborating with internal teams• Research new online media opportunities such as development of reviews and forums• Set up tracking systems for marketing campaigns and online activities• Handle social media strategy development and management and support• Recommend digital media strategies and tactics to senior management and prioritize and lead decisions regarding new content• Identified and built upon a series of opportunities and successfully activities that increased the content’s search rank • Introduced the concept of requirements analysis to test app improvements which ended up in improved processes

• Analyzing business performance with the help of digital tools and reports• Created and executed SEM and SEO campaigns with clear acquisition targets for many websites and Mobile Applications• Analyzing the available resources and digital tools. Web traffic analysis using various digital tools like Google analytics• Preparing interactive strategic digital marketing plans• Creating awareness about the company's brand• Assuring proper implementation of different digital marketing tools and techniques such as SEO, PPC Advertisement, Email Marketing, etc.• Keyword Analysis and Research• Analyzing and checking the success of the digital marketing techniques

• Created biggest database for an education portal• Uploading educational institutions details on web portal • Responsible for quality content management• Managing a team of 10 members for whole web operation management• Preparing data sheets for the marketing team to generate leads.