• Conducting competitor analysis and developing marketing strategies for Aryaland and Aryaland Academy.• Analyzing user behavior and improving UI/UX for Aryaland Shop.• Analyzing audience personas, developing the website skeleton, and monitoring UI/UX implementation for Aryaland Academy.• Correcting the tree map of Aryaland's website.• Developing a tree map for Aryaland Academy, Arya Artist magazine, and Aryaland magazine.• Defining the user journey for Aryaland and Aryaland Academy.• Correcting internal links and creating a link strategy for Aryaland Shop and Aryaland Academy.• Developing content strategies for Aryaland and Aryaland Academy and managing the content production team.• Improving technical SEO, on-page SEO, and off-page SEO.• Planning and executing advertising campaigns.• Developing advertising strategies and creating advertising scenarios.• Increasing CTR and CR and improving average position.• Achieving a 900% increase in Aryaland Shop sales.• Analyzing feedback.• Developing an Instagram content calendar and planning the lead generation path.• Analyzing Instagram data.• Conducting market research and competitor analysis.• Brainstorming and supervising the phased planning and execution of Arya Card as a new product from Arya.• Analyzing website sales in past years and estimating inventory and sales for the upcoming year.• Developing a 360-degree marketing strategy plan.• Managing the digital marketing of the following websites: aryaland.ir, aryaland.academy, aryacompany.ir, and fonzell.com.• Managing the following Instagram accounts: aryaland.ir, aryacompany.ir, and arya.artist.global.• Analyzing and presenting a report on the results of activities and the growth trend of the website in terms of sales, SEO and etc.

Team building and leadership of a 12-member teamAchieving double-digit sales growth in two departments with an average monthly sales of 40,000 unitsDeveloping a standard operating procedure (SOP) for the department and providing personnel trainingCreating a sales strategy to increase sales revenueEstimating annual sales and order volumesEstablishing and managing 4 retail pages on InstagramDesigning the layout of the retail pagesDeveloping a content calendar and strategy for the retail pagesManaging a 9-month crisis of staff shortageDeveloping a program to monitor customer retention rates and segment customers for accurate analysis and increasing customer retention ratesDeveloping an R&D plan.

Two-digit sales growth- Correcting the advertising pattern in the virtual space- 50% growth in customer retention rate