Mahoor Sultan Email & Phone Number

Birmingham, England, United Kingdom

Having worked in key account management at Tkxel, I bring a unique blend of sales acumen and content strategy to bridge the gap between the company's technical solutions and customer needs.Strategic Content Planning: Develop and execute comprehensive content strategies aligned with business objectives, leveraging insights gained from my sales background to tailor messaging for target audiences.Content Creation & Curation: Produce high-quality content across various channels, including blog posts, white-papers, case studies, and social media content, highlighting the benefits and features of our IT solutions.SEO Optimization: Implement SEO best practices to improve content visibility and search engine rankings, driving organic traffic and lead generation.Sales Enablement: Create sales collateral and tools, such as pitch decks, product guides, and email templates, to support the sales team in effectively communicating our value proposition to prospects.Client-Centric Approach: Utilize my sales experience to understand client pain points and challenges, crafting content that addresses their specific needs and positions our solutions as the ideal choice.Continuous Learning: Stay abreast of industry trends, emerging technologies, and best practices in content marketing and sales enablement, continuously enhancing my skills and knowledge.Performance Analysis: Monitor content performance metrics, such as engagement rates, conversion rates, and website traffic, and use data-driven insights to refine content strategies and optimize results.Cross-Functional Collaboration: Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure alignment of content with overall business goals and messaging.

Lahore, Punjab, Pakistan

Client Relationship Management: Develop and maintain strong, long-term relationships with high-profile clients, serving as their primary point of contact and trusted advisor.Strategic Account Planning: Collaborate with the CEO to develop and execute strategic account plans that align with both client goals and company objectives, resulting in a 20% increase in client retention.Tailored Solutions Delivery: Work closely with clients to understand their specific needs and challenges, and coordinate with internal teams to deliver customized IT solutions that drive business outcomes.Client Success & Satisfaction: Implement client success strategies that enhance client satisfaction and loyalty, achieving a client satisfaction rate of over 90%.Revenue Growth: Identify opportunities for upselling and cross-selling IT services, contributing to a 15% growth in account revenues annually.Stakeholder Coordination: Act as a liaison between clients and internal departments, ensuring seamless communication and coordination to meet project deadlines and deliverables.Problem Resolution: Address and resolve client issues and concerns promptly, maintaining a proactive approach to prevent potential problems and ensuring continuous client trust.Performance Reporting: Generate detailed performance reports and present them to the CEO and clients, providing insights into account performance and areas for improvement.Market Insights: Conduct market research and gather client feedback to stay ahead of industry trends and inform strategic decision-making.

Lahore, Punjab, Pakistan

Strategic Planning & Execution: Collaborate with the CEO to develop and implement business strategies that align with organizational goals, resulting in a 15% increase in annual revenue.Operational Efficiency: Streamline business operations and implement process improvements, reducing increasing productivity by 20%.Project Management: Lead and manage high-impact projects from inception to completion, ensuring timely delivery, and seamless stakeholder management with internal teams and end customers alike.Business Analysis: Conduct comprehensive business analyses to identify opportunities for growth and improvement, providing actionable insights that informed executive decision-making.Team Collaboration: Collaborate and connect with cross-functional teams, from engineering department to the executive, fostering a culture of collaboration and continuous improvement.Reporting & Analytics: Develop and present detailed reports on business performance to the CEO and senior management, facilitating data-driven decisions.Market Research: Conduct market research to stay abreast of industry trends and competitor activities, providing strategic recommendations to the executive team.

Lahore, Punjab, Pakistan

Strategic Goal Development: Partnered closely with the CEO to develop and monitor corporate-level goals integrated with departmental KPIs, ensuring alignment with organizational vision and objectives.Mentorship: Participated in the REHNUMA Program, mentoring a talented individual from Multan, Pakistan. Guided the mentee in enhancing both technical and soft skills, resulting in her successful transition to freelancing on platforms like Fiverr and Upwork. This mentorship was a deeply rewarding experience, contributing to her financial independence and family support.Curriculum Development: Designed and launched an online course titled "How to Find A Job" for PSDF's beneficiaries from underdeveloped areas. Created comprehensive course content, including videos and interactive materials, and deployed the course on the GNOWBE platform, empowering individuals with essential job-seeking skills.Long-term Business Planning: Developed high-level business plans and established 10-year organizational goals, which were presented to the Planning and Development Department of the Government of Punjab, ensuring strategic direction and future readiness.Funding Acquisition: Conducted thorough research and drafted the PC-1 document, enabling the organization to secure vital funding from the Government of Punjab to sustain and expand its operations.Stakeholder Management: Managed relationships with multiple corporate stakeholders, including government officials and the Board of Directors. Produced detailed reports and presentations on a monthly and quarterly basis, ensuring transparency and effective communication.

Lahore, Pakistan

Strategic Positioning: Developed and executed comprehensive strategies to position Maple Leaf Cement as a preferred choice in high-volume, high-demand markets, driving brand visibility and market share.Market Visits & Customer Research: Conducted extensive market visits and customer research to understand market dynamics, consumer behavior, and emerging trends. Deployed surveys to gather feedback and insights, informing strategic decision-making.Business Analytics: Leveraged data-driven insights to continuously monitor market trends, competition, and consumer preferences, optimizing marketing campaigns and resource allocation.Customer Engagement: Established and maintained strong relationships with dealers and retailers nationwide, ensuring effective distribution and market penetration for Grey (OPC) Cement, White Cement, and SRC+ Cement.Event Management: Orchestrated over 60 annual events nationwide, engaging directly with end consumers and showcasing Maple Leaf Cement's product offerings. These events spanned major cities like Lahore, Karachi, and Islamabad, as well as smaller towns like Mian Channu, fostering brand loyalty and driving sales.New Product Launches: Led the successful launch of two flagship products, Maple Leaf White Cement and SRC+, through comprehensive research, strategic planning, and innovative marketing campaigns. These initiatives resulted in significant revenue growth and market expansion.Cross-Functional Team Management: Oversaw a cross-functional team of 5-10 professionals, providing leadership, direction, and support to ensure seamless collaboration and achievement of departmental objectives.App Development: Pioneered the development of a customized mobile app for dealers and retailers, enhancing their engagement and streamlining business processes in the cement industry.

Lahore, Punjab, Pakistan

1. Planning & Execution of unique experiential Marketing Campaignsincluding ‘Trump’ Car Ride, Block Buster Coupon Festive Weeks, Best Display Retailers, Spin the Wheel activity as a part of Capacity Hunting Strategy.2. Continuous activities and campaigns for market penetration and customer retention in major volume areas of the organisation.3. Conducting regular market surveys and using data to study the weaker points of the organisation for continuous imporvement.

Lahore, Pakistan

1. Assisted in multiple digital campaigns for the launch of new products such as new store launches and activations. Liaison with new agencies and celebrities for marketing collaborations.2. Designing and execution of digital posts, ads and video ads for the brand. B2B handling with all vendors and agencies to monitor and improve campaigns, activations, and customer feedback.

Lahore, Pakistan

1. Arrangements for Long Service Awards: proof reading data for certificates and awards, printing and sorting of certificates, making backdrop banner for the cermony, making multimedia presentation for the event2. Standardization of different letters and notifications for internal and external communication3. Data scrubbing for records of thousands of company employees4. Working on SAP to maintain records of employee attendance, leaves, etc. to ensure up-to-date record of employees5. Converting manual and incomplete data, for EOBI of employees, to accurately sorted and computerized records, and filling in data that was missing by personally contacting those employees6. Rearranging the work area for Industrial Relations Department: filing records, finding lost records and filing them, getting shelves built for organized storage of data

Lahore, Pakistan

1. Evaluating quizzes/assignments in time.2. Evaluating classroom participation.3. Keeping a record of attendance.4. Ensuring the availability of teaching aids e.g. case studies, articles, etc.5. Ensuring Photocopying of assignments and quizzes, etc.6. Ensuring on-time communication between the instructor and students.

Lahore

1. Conducting a comprehensive competitive analysis of Worldcall's devices, network and other services2. Preparing a detailed report and a presentation for analysis on Worldcall's services as compared to its competitors

Msc Innovation And Entrepreneurship, Entrepreneurship/Entrepreneurial Studies, Distinction

A course ranked Number 1 in the UK in the 2021 Eduniversal Best Master's Ranking 2021! It was a dynamic and extensive Master's course.

Cpd, Marketing

Bachelor Of Business Administration (Bba), Marketing, 1St Class Honours

Majors in Marketing & Minors in Media Studies with Relevant Subjects such as Research Methods, Consumer Behavior, B2B Marketing, Supply.

O-Levels And A-Levels, Pre-Engineering