Maia Vassileva
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Maia Vassileva Email & Phone Number

Co-founder at KindyROO
Location: United Kingdom 6 work roles 2 schools
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✓ Verified August 2026 3 data sources Profile completeness 100%

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Current company
Role
Co-founder
Location
United Kingdom
Company size

Who is Maia Vassileva? Overview

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Quick answer

Maia Vassileva is listed as Co-founder at KindyROO, a with 41 employees, based in United Kingdom. AeroLeads shows a matched LinkedIn profile for Maia Vassileva.

Maia Vassileva previously worked as Co-founder at Melillo Method Sofia Centre and Master Franchisee KindyROO Europe at Kindyroo. Maia Vassileva holds Mba from Oxford Brookes University.

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Email format at KindyROO

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KindyROO

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Profile bio

About Maia Vassileva

Maia has over 30 years director level experience, spread across managing:1/ Non for profit organisations - International Association for NeuroDevelopmental Education2/ Educational centres helping children with developmental, learning and/or behaviour issues3/ Franchise (KindyROO, Australian program for early childhood development)4/ Products (Unilever, Allied Domecq, currently Pernod-Ricard, Burmah Castrol, currently BP)5/ Services (Serco, a FTSE 100 company)6/ IT (Horison Software Solutions Ltd.)Specialties: Neurodevelopmental education, intervention strategies for helping kids with autism and other developmental issues, strategic planning and campaign management, customer relationship management, integrated on/offline marketing campaigns, change management and communications, launch strategies, business growth and scalability, franchise management.

Listed skills include Crm, Integrated Marketing, Strategy, Change Management, and 13 others.

Current workplace

Maia Vassileva's current company

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KindyROO
Kindyroo
Co-founder
australia
Website
Employees
41
AeroLeads page
6 roles · 29 years

Maia Vassileva work experience

A career timeline built from the work history available for this profile.

Co-Founder

Current
Melillo Method Sofia Centre

Https://Www.Melillomethod.Eu/

The objective is to support families who raise children with developmental challenges. Through utilising functional neurology, cognitive neuroscience and number of techniques we achieve higher functioning and enable kids with developmental issues (autism, dislexia, dyspraxia, ADHD and others) to have as independent as possible life and future.

Jan 2019 - Present

Master Franchisee Kindyroo Europe

Sydney, Australia

Master Franchisee for EuropeThis project stole my heart as its content and benefits are beyond excellent. As with any project there were lots of things to do and bringing an Australian icon to Europe required determination, time and efforts . Had to do market research and brand work, messaging and PR; had to specify business requirements for a CRM system to enable scalability and multiple launches; had to engage with active social media and web presence; had to build a team and train… Show more Master Franchisee for EuropeThis project stole my heart as its content and benefits are beyond excellent. As with any project there were lots of things to do and bringing an Australian icon to Europe required determination, time and efforts . Had to do market research and brand work, messaging and PR; had to specify business requirements for a CRM system to enable scalability and multiple launches; had to engage with active social media and web presence; had to build a team and train instructors, had to position the issue of early childhood development as a priority for institutions and parents alike.The results so far : from 0 to 25 centres in 4 countries in 4 years ; from zero to thousands happy parents and kids and we keep growing strong by the day. Kindyroo is a fun sensory motor programme for children from six weeks through to the age of five years. Constantly evolving since its inception, and based on the most up-to-date neurodevelopmental research, Kindyroo aims to maximise children’s learning potential, and to establish parental awareness of the significance of stimulating activities in early childhood. Established in Australia in 1983, Kindyroo has grown into an internationally-recognised learning academy, with over 150 centres throughout Australia, Asia, USA and Europe.With a unique focus on scientific research and development, Kindyroo kids work towards a series of neurological milestones in weekly classes attended by both child and parent(s). Under the guidance of fully qualified professionals, they take part in structured and enjoyable group activities such as massage, exercise, dance, rhyme and music – to create a fun and educational environment in which children thrive.www.kindyroo.eu Show less

Project Lead Serco Asia Pacific

Sydney, Australia

Delivered change and engagement project for Serco Asia Pacific. Was champion in the global engagement team, focused on achieving restructuring and cultural alignment to meet regional and global business objectives. Project delivered within timescales and budget. Regional and division specific action plans developed and implemented in order to achieve planned outcomes.

2010 - 2012 ~2 yrs

Board Advisor

Horison Software Solutions Ltd.

United Kingdom

Worked with the board to define target markets, company vision and mission; to provide direction for product positioning and commercialisation. Have produced brand and communication guidelines and overseen website design. Managed a cross-disciplinary project for external FTSE100 client,focused on improving business performance, company culture and communication. Change management, engagement and leadership were the critical issues for successful delivery. Led large stakeholders group including… Show more Worked with the board to define target markets, company vision and mission; to provide direction for product positioning and commercialisation. Have produced brand and communication guidelines and overseen website design. Managed a cross-disciplinary project for external FTSE100 client,focused on improving business performance, company culture and communication. Change management, engagement and leadership were the critical issues for successful delivery. Led large stakeholders group including the executive committee, contract directors and human resources specialists. Liaised with head office and was part of a global project team. Delivered key performance indicators on time and budget. Show less

2008 - 2010 ~2 yrs

Senior Management Consultant

Oxfordshire, United Kingdom

Managed number of government-funded projects requiring not only high-level marketing expertise but also high level ability to manage stakeholders’ relations as well as complex and large team structures and budgets. Often teams were formed by representatives of rival commercial organisations. Additional management issue was meeting the expectations of the relevant government department as funds owner and of UK businesses and business forums as recipients. The re-bid success rate demonstrates… Show more Managed number of government-funded projects requiring not only high-level marketing expertise but also high level ability to manage stakeholders’ relations as well as complex and large team structures and budgets. Often teams were formed by representatives of rival commercial organisations. Additional management issue was meeting the expectations of the relevant government department as funds owner and of UK businesses and business forums as recipients. The re-bid success rate demonstrates ability to meet customer expectations and to achieve objectives. Innovative and integrated use of both on and off line marketing tools and delivery on time and budget were critical to successful project completion. Show less

2000 - 2008 ~8 yrs

International Marketing Director

Burmah Castrol (Currently Bp)

Swindon, Uk

Responsible for Castrol’s re-branding and global re-launch. Delivered on time and budget. Managed global team and worked with global partners.

1998 - 2000 ~2 yrs
Team & coworkers

Colleagues at KindyROO

Other employees you can reach at kindyroo.com.au. View company contacts for 41 employees →

2 education records

Maia Vassileva education

FAQ

Frequently asked questions about Maia Vassileva

Quick answers generated from the profile data available on this page.

What company does Maia Vassileva work for?

Maia Vassileva works for KindyROO.

What is Maia Vassileva's role at KindyROO?

Maia Vassileva is listed as Co-founder at KindyROO.

Where is Maia Vassileva based?

Maia Vassileva is based in United Kingdom while working with KindyROO.

What companies has Maia Vassileva worked for?

Maia Vassileva has worked for Melillo Method Sofia Centre, Kindyroo, Serco, Horison Software Solutions Ltd., and Burmah Castrol (Currently Bp).

Who are Maia Vassileva's colleagues at KindyROO?

Maia Vassileva's colleagues at KindyROO include Glenna Barrera, Suzana Stepanova, Sabrina Chalifah, Dewi Sihotang, and Devi Maria.

How can I contact Maia Vassileva?

You can use AeroLeads to view verified contact signals for Maia Vassileva at KindyROO, including work email, phone, and LinkedIn data when available.

What schools did Maia Vassileva attend?

Maia Vassileva holds Mba from Oxford Brookes University.

What skills is Maia Vassileva known for?

Maia Vassileva is listed with skills including Crm, Integrated Marketing, Strategy, Change Management, Leadership, Management, Team Management, and Strategic Planning.

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