Maico Macamula Email and Phone Number
With a proven track record of driving revenue growth and operational excellence, I have consistently advanced in my career within the FMCG industry, being promoted in less than three years across all roles. Starting at Unilever, I quickly rose to National Key Account Manager, delivering outstanding results in key market segments. At Upfield, I spearheaded regional sales in the North Region, further refining my strategic sales leadership.Currently, as the General Manager of Sales Operations and Demand Generation at Terramar, I leverage my entrepreneurial mindset and data-driven approach to accelerate business success. My self-development focus has been pivotal to my growth, as I continuously seek to improve, lead high-performing teams, and adapt to market challenges.Passionate about innovation, I thrive on building new ventures and revitalizing existing ones, always prioritizing sustainable growth and long-term impact. My commitment to excellence and my ability to navigate the dynamic FMCG landscape have been key drivers in achieving success.
Terramar Trading
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Sales Operation & Marketing GmTerramar Trading Apr 2024 - PresentMaputo, Cidade De Maputo, Mozambique1. Developing Sales Operations Strategies:- Designing and implementing comprehensive sales operations strategies to streamline sales processes, optimize resource allocation, and improve overall efficiency.- Establishing sales metrics and KPIs (Key Performance Indicators) to track performance and ensure alignment with business objectives.2. Leading Sales Team Management:- Providing leadership and direction to the sales team. - Setting clear sales targets and objectives aligned with corporate goals. - Implementing sales incentive programs and performance recognition initiatives. 3. Driving Demand Generation Initiatives:- Developing and executing demand generation strategies. - Collaborating with marketing teams to create integrated marketing campaigns. - Utilizing data-driven insights to identify market trends, customer preferences, and opportunities for demand generation. 4. Driving Revenue Growth and Profitability:- Developing and executing strategies to drive revenue growth, increase market share, and achieve sales targets.- Monitoring sales performance and financial metrics to identify opportunities for revenue optimization and cost reduction.- Develop sales forecasts, budgets, and profitability targets, and taking proactive measures to achieve them. -
Sales And Marketing ManagerTerramar Trading May 2022 - Apr 2024Maputo, Mozambique -
Regional Sales ManagerUpfield May 2019 - Apr 2022Mozambique1. Developing and Implementing Sales Strategies:- Analyzing market trends and consumer behavior to identify growth opportunities.- Creating pricing strategies and promotional campaigns to increase sales volume.- Establishing sales targets and objectives for the region and monitoring progress towards goals.2. Managing Sales Teams:- Providing ongoing training and coaching to sales representatives to enhance their selling skills.- Conducting regular performance reviews and providing feedback to team members.- Motivating and incentivizing the sales team to achieve and exceed targets.3. Building and Maintaining Customer Relationships:- Conducting regular meetings with key accounts to address their needs and concerns.- Resolving customer issues and complaints promptly and effectively.- Identifying potential new customers and developing strategies to acquire them.4. Optimizing Route to Market (RTM) and Distribution:- Developing and implementing efficient distribution strategies to ensure optimal product availability in the market.- Evaluating and selecting distribution channels based on market dynamics and customer preferences.- Monitoring and optimizing the distribution network to minimize costs and maximize sales coverage.5. Developing and Implementing Marketing Strategy:- Collaborating with the marketing team to develop integrated marketing plans aligned with sales objectives.- Identifying target market segments and developing tailored marketing campaigns to reach them.- Evaluating the effectiveness of marketing initiatives and adjusting strategies as needed to drive sales growth. -
National Key Account ManagerUnilever Mar 2019 - Apr 2019MozambiqueHead of Modern Trade Mozambique. -
Key Account ManagerUnilever Oct 2015 - Feb 2019MozambiqueDescription- Focusing on growing and developing existing clients, together with generating new business.- Responsible for the development and achievement of sales through the direct sales channel.- Hold responsibility for the effective on-boarding of new clients - Dealing with buyers, store managers and regional managers of major retail chains.- Identifying and assessing a client’s critical needs.- Identifying short and long term growth opportunities.- Forecasting and tracking key account metrics.- Keeping up to date with market trend and competitor activity on shelf.- Closely liaising with the marketing team about campaigns.- Agree on deals, promotion and schemes.- Monitoring the effectiveness of any marketing campaigns. -
Customer Development Data Analyst & Project CoordinatorUnilever Apr 2012 - Sep 2015As Project Manager- Manage project cost and timelines- Track the progress and quality of work.- Manage company asset and make inventory- Manage a Team and indentify individual team members skills.- Cycle telecom and meeting for project and team health.- Coordenate tasks remotly with team in all the Regions ( North, Center and South)- Solve issues on time, and troobleshoot in HeadQuarter.As Data Analyst & System Admin (Nacional)- Track the system health for all Provinces - Measure performance and propose targets.- Measure Sales and perfomance history.- Support and guarantee that all the systems for the provinces are up and running.- Implementation and Development of new technologies in and Handheld platforms.- Analysis and evaluation of data.- Circulate daily,weekly and monthly bussiness performance among stakeholders. -
Sales System ImplementerUnilever Dec 2011 - Apr 2012Mozambique-Implement a new system integrated with handheld devices across the country.-Train end-user ,sales team and management team on the new system.-Report to HQ in Maputo. -
Senior It ConsultantInspectorate Dec 2010 - Dec 2011Mozambique-Advising on Software and Hardware-Best equipment for company standards and communication-Designer of Advertising Material and Internal Employee control forms-Network and connections maintance
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Senior It ConsultantAngolano Transports And Logistics Dec 2008 - Dec 2010Mozambique-Advising on Software and Hardware-Best equipment for company standards and communication-Designer of Advertising Material and Internal Employee control forms-Network and connections maitance- Flexible hours
Maico Macamula Education Details
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Mozambique Technical University - UdmIct Engineer
Frequently Asked Questions about Maico Macamula
What company does Maico Macamula work for?
Maico Macamula works for Terramar Trading
What is Maico Macamula's role at the current company?
Maico Macamula's current role is Sales Operations & Demand Generation GM | Driving Bottom Line Growth | FMCG Industry | Self-Development Enthusiastic.
What schools did Maico Macamula attend?
Maico Macamula attended Mozambique Technical University - Udm.
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