Mainak Mukherjee Email & Phone Number
Who is Mainak Mukherjee? Overview
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Mainak Mukherjee is listed as Group Creative Head - Copy | Creative Strategy | Performance Marketing | Brand Persona | Integrated Comms | GenAI | Ex-TruKKer | Ex-Maersk | Ex-Prime Focus Technologies based in Bengaluru, Karnataka, India. AeroLeads shows a matched LinkedIn profile for Mainak Mukherjee.
Mainak Mukherjee previously worked as Group Creative Head - Copy at Trukker and Creative Lead at Trukker. Mainak Mukherjee holds Mca, Computer Software Technology/Technician from West Bengal University Of Technology.
About Mainak Mukherjee
Thriving at the intersection of real-time performance and creativity, crafting data-driven strategies that drive growth and telling stories that connect and delivers. At TruKKer, I reimagined MENA’s leading logistics brand by building a humanized brand voice, driving an 80% visibility boost and growing our social following to 114,000+, making us a top performer in the region. With data-backed strategies and action-biased creatives, I unlocked new revenue streams across geographies by enabling sales and increased service bookings.On the B2C side, my targeted and personalized campaigns for TruKKer brought in 20% more leads alongside a 5% conversion rate. All this while blending historical data with critical thinking, and of course a tad bit of experiments.Before that, at Maersk, my campaigns achieved a 40% email open rate (earlier 12%) and a 4% CTR, driving impressive sales and increased service bookings for a high ticket product. Within a month and half, we recorded 25 FFE exports and 68 FFE imports, with peak bookings hitting 58 FFE for exports and 84 FFE for imports.In another Maersk campaign (locally targeted in African countries), my thoughtfully crafted feature video hit a 4% CTR that earned us clients in untapped markets. I was working with CIO Review, a popular US publication, before this as Senior Editor/Quality Head, wherein I contributed a 20% readership surge through strategic media ops and engaging storytelling. Also, conceptualized a new business idea for a value-add in media buying, which ensured a fixed revenue stream and later helped build a new performance team (headed by me). Introduced process-driven workflow that streamlined the content lifecycle, reduced errors, and increased turnaround by 2X - resulting in greater marketing efficiency and client satisfaction.From big ideas to measurable growth, my work is all about turning creative sparks into lasting impact. Let’s create something great together!
Mainak Mukherjee work experience
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Creative Lead
o Creative Leadership: Spearheading a team of graphics and video makers, driving brand strategy, and leading creative campaigns that earned us 80% brand visibility. Ensured a cohesive brand voice across all platforms, contributing to a 68% customer engagement.o Media Strategy: Established strong media partnerships with 40+ high-profile publications, leading to an overall increased 20% PR coverage.o Brand Development: Developed a unique brand persona, resulting in an increasing customer perception and engagement across channels, increasing followers from 30,000 to over 114,000.o Omnichannel Campaigns: Delivered omnichannel marketing campaigns that drove 20% more leads and secured a 5% conversion rate.o Employee Engagement: Played a pivotal role in enhancing company culture, improving employee retention by 11%.
Copywriter
o Content Strategy: Developed and localized content for 3+ African markets, leading to a 40% email open rates. Enhanced the effectiveness of social media posts, marking record sales for a product in 2020.o Video Production: Delivered video campaigns that achieved a 4% (CTR) click-through rates, enhancing brand storytelling across digital platforms.o Cross-Functional Collaboration: Partnered with sales and product teams to optimize content - delivered visually compelling and effective campaigns.
Content Lead
o Content Innovation: Created data-driven, high-impact content for international brands like Dell, Intel, Jabra and national brands such as Swiggy and Tata Coffee, which contributed to increasing customer engagement and brand loyalty.o Market Insights: Conducted in-depth market research to tailor content strategies, helping clients make stronger inroads into new markets with better customer snapshot and refined brand positioning.o Immersive Content: Led the production of AR/VR storytelling content, driving an increase in user interaction and generating innovative brand experiences.o Content Variety: Developed a wide range of marketing collaterals, including decks, brochures, EDMs, flyers, stickers, and wobblers
Quality Manager, Senior Editor
o Editorial Content Oversight: Directed a team of 13 editors to maintain top-notch content quality, achieving a 20% increase in readership.o Ensured content accuracy and relevance, enhancing overall engagement.o Client-Focused Content Production: Authored and edited over 1,200+ technology articles, significantly contributing to growth in magazine subscriptions through high-value, engaging content.o Process-Driven Content Efficiency: Streamlined editorial workflows, reducing errors and doubling publication speed, which elevated the publication's standards and client satisfaction.
Media Associate
o Content Management for Global Audiences: Led content management for high-profile clients like Star and Sony, ensuring accurate, timely delivery of broadcast-ready content for international marketso Collaborative Content Creation: Worked with creative and translation teams to deliver engaging content for Star TV's YouTube, reaching a global audience and maximizing viewership
Mainak Mukherjee education
Mca, Computer Software Technology/Technician
Bachelor'S Degree, Computer Application
Higher Secondary, Science
Frequently asked questions about Mainak Mukherjee
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What is Mainak Mukherjee's role at their current company?
Mainak Mukherjee is listed as Group Creative Head - Copy | Creative Strategy | Performance Marketing | Brand Persona | Integrated Comms | GenAI | Ex-TruKKer | Ex-Maersk | Ex-Prime Focus Technologies.
Where is Mainak Mukherjee based?
Mainak Mukherjee is based in Bengaluru, Karnataka, India.
What companies has Mainak Mukherjee worked for?
Mainak Mukherjee has worked for Trukker, A.P. Moller - Maersk, Red Baron Pvt. Ltd., Cioreview, and Prime Focus Technologies.
How can I contact Mainak Mukherjee?
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What schools did Mainak Mukherjee attend?
Mainak Mukherjee holds Mca, Computer Software Technology/Technician from West Bengal University Of Technology.
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