I scaled my beauty e-commerce company from $0 to $22 million. Now, I lead a growth lab dedicated to helping other e-commerce brands achieve even more. But how did all of this start?At 20, I launched my first company from my living room, selling cosmetic products. At a time when becoming an entrepreneur at such a young age was far from common, many wondered why I wasn’t following the traditional path of a university degree. Driven by passion, I expanded our product line from 50 SKUs to 10,000 SKUs, grew revenue from 0 to $22 million, and built a team of over 60 employees before exiting in February 2021. In 2012, I was honored as Slovenian Young Entrepreneur of the Year.Over 11 years, as co-founder and COO, I scaled the business into 11 countries, gaining hands-on experience in every facet of building a successful company. This journey taught me what it truly takes to drive growth. I focus not just on one area but take a holistic view of the entire business to identify opportunities and foster success.Today, I lead ORBS LAB, a unique growth lab dedicated to helping e-commerce brands reach their full potential. We aren’t a typical consulting firm or marketing agency. Instead, we are a dynamic lab committed to thoroughly analyzing your e-commerce business from top to bottom, enhancing profitability, and accelerating growth.