As a Digital Account Manager at Duo Libra Nigeria, I work directly on the OPPO brand, which involves managing various aspects of digital campaigns to promote the brand and its products. Here's a breakdown of my activities:* Social Media Strategy: I consciously develop and implement social media strategies to increase brand visibility, facilitate engagement, and foster community building. This includes creating compelling content, scheduling posts, and monitoring social media channels to ensure a consistent brand presence.* Campaign Management: I oversee the planning, execution, and optimization of digital campaigns, particularly for the launch of new mobile phones. This involves setting campaign objectives, identifying target audiences, and coordinating with internal teams and external stakeholders to ensure campaign success. A case in point is the launch of OPPO’s first 5G device in Nigeria; Reno8 T 5G. I led the team that managed every bit of the digital part of the campaign.* Influencer Management: I work with micro and nano influencers to drive brand awareness and reach. This includes identifying relevant influencers, negotiating partnerships, and managing relationships. I work closely with influencers to create engaging content and track campaign performance.* Paid Advertising: I manage paid advertising campaigns across various platforms, such as social media networks and search engines. This involves budget allocation, ad creation, targeting specific audience segments, monitoring campaign performance, and optimizing ad placements for maximum impact.* Data Analysis and Reporting: I analyze campaign metrics and performance data to evaluate the effectiveness of digital strategies. By monitoring key performance indicators (KPIs), I gain insights into audience behavior, campaign reach, engagement rates, and conversion metrics. I compile reports and present findings to stakeholders, making data-driven recommendations for future campaigns.

In my role as a strategist, I create avenue for brands to leverage on various media vehicles to achieve SMART objectives, by executing media buying campaigns across several digital touchpoints.

My role was to manage and interface with customers within the premise of expectation management, brand interaction management and overall communication with the company. I was charged with role of coordinating business operation of the company, along the line of operational scheduling and management of activities. Also, I worked within the capacity of account record keeping of the company's spending and preparation of financial reports.Ultimately, my roles and responsibilities include:Business organization and management:- Mapping out inspection dates for Operation team on the inspection calendar as leads come in- Inventory Management- Weekly report on leads- Preparing and sending quotes /Follow-up on clients- Preparing and sending receipts to clients who have made paymentsCustomer Relations-Online and offline selling of company's logistics services.-Phone attendant-Email attendant

I served in this organization during the compulsory National Youth Service Corps. My job description revolves mainly around building the operational architecture of the Study Material Unit. However, I performed these specific functions:Data entry and presentation management.Organization of financial record and account balancing.Stock keeping and sales representation