As a Business Manager at my current company, my focus on data engineering and business intelligence has been pivotal in driving growth. My role involves transforming complex data sets into strategic insights that shape decision-making processes. Our team's efforts have significantly contributed to business development, leveraging my expertise in data analysis to foster a dynamic startup culture.Concurrently, my position as Marketing Manager has allowed me to orchestrate a 200% increase in social media reach through innovative marketing strategies. At the University of Central Punjab, I am honing my business administration acumen to further reinforce my approach to data-driven marketing and business management, all while building strong stakeholder relationships and spearheading cross-functional initiatives.