Developed and executed growth marketing strategies to increase revenue annually through new customer acquisition, retention, and expansion efforts.Managed a team of 4 content writers, SEO, Social Media to create engaging blog posts that increased website traffic month-over-month.Created email campaigns with open rates over 50%, Built relationships with influencers across the fitness industry to promote brand awareness and product sales via social media channels such as Instagram & Facebook.Collaborated with web development team on UX/UI design for landing pages, increasing conversion rate Spearheaded the launch of a new product line, resulting in an increase in salesCollaborated with SEO and PPC teams to develop strategic marketing campaigns that increased website trafficManaged all aspects of email marketing campaigns, including developing content calendars and copywriting emailsConducted market research on competitors’ products and services to stay up-to-date on industry trendsCreated detailed reports for management summarizing key performance indicators (KPIs) such as lead generation and conversion rates

Directly work with the Director Growth Team. Brainstorm with the Director of Sales/Growth to design impactful campaigns with data-driven approach.Increase growth in assigned account base focusing on businesses within a geographic area that has 10,000 or more employees.Keep up to date with company offerings and industry trends.Represent the company by understanding and modeling of the company’s mission and valuesDeliver regular status and result updates to internal teams, keeping all activity updated in the company CRM.Build ongoing cadences, identify a meaningful referral base, identify opportunities, and prepare to deliver effective presentation

Involved in building 'Smartchoice along with the founder and founding team - Report directly to CEO Responsible for managing end-to-end sales and marketing -Created and implemented profitable marketing campaigns in coordination with the CEO for maximum impact on company growth and new initiatives. Take part in relevant events both for networking and business purposes, define clear campaign objectives taking into consideration traffic, brand awareness, customer retention, acquisition, and brand reputation, and act as the point of contact for the business growth team when attempting to build a campaign for marketing.