Co-Founder & Chief Operating Officer
Beirut District, Lebanon
• Initiated negotiations with the first partners, starting with 14 supermarkets in the soft launch • Took all partners throughout the onboarding process, training 56 branch managers and merchandisers• Worked on designing the business processes of operations from scratch, e-commerce field operations• Recruited and trained a support team (customer care)• Managed all daily operations and collections, managing 3PL • Worked on optimizing the UX journey plan for different personas created• Selected at Arabnet Beirut: got a free booth to showcase our business to potential Investors• Got featured in multiple media channels: Annahar, Commerce du Levant, MTV (The Start), TeleLiban (StartUp 331) and others• Worked closely with marketing agencies to plan, manage and launch digital marketing campaigns• Reached +8,000 app downloads, with 230,000 USD of total sales value, and an average retention rate of 50%• Secured a Fund of 100,000 USD at a valuation of 1.1 million USD from Regional Accelerator Flat6Labs • Recruited and trained sales field representatives• Set up an expansion plan and executed it, signing more than 40 new partners, in a 2-months frame