Maksym Rewko Email & Phone Number

Winnipeg, Manitoba, Canada

Focused on the strategic alignment and evolution of Geotab’s product eco-system towards an AI-powered, sustainable fleet management platform.

Winnipeg, Manitoba, Canada

Toronto, Ontario, Canada

Design lead for all projects/design decisions related to Loyalty / Rewards at RBC. Leading, empowering, and providing oversight to a team of 7 designers - visual, interaction, content, and research, to deliver design projects on time and ready for the launch of Avion Rewards.Representing design as a trusted partner by working alongside product owners, business stakeholders, technical teams, and various other internal and external teams to provide design direction and ensure a great user experience.Some key accomplishments from this role…⚫︎ Launch of Avion Rewards in 2022.

Toronto, Ontario, Canada

Practicing as a Senior Design Researcher at an individual contributor level with additional responsibilities for the wider Design Research practice within RBC Digital Design.I onboarded, supported, and mentored 20+ Design Researchers through 1:1 and chapter-wide sessions in a remote environment, and created an environment of mutual trust, respect, and openness across all chapter members.Some key accomplishments from this role…⚫︎ Created a centralized research resource hub - templates, logins, and access to tools⚫︎ Set up and planned the movement of 500+ research outputs from 10 individual research teams into a design research repository.⚫︎ Owned vendor relationships/management with reoccurring meetings and contract negotiations.

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Lead Senior Design researcher and client experience advocate for the transformation of RBC Rewards in 2019/20 and its future releases, optimizations, features, and audiences. By collaborating with designers, product owners, business stakeholders, technical teams, and digital marketing I conceived and created designs of user interfaces by conducting qualitative and quantitative client research - remote and in-person interviews, focus groups, card sorts, diary studies, and more.Facilitated and participated in review sessions to acquire team consensus, feedback, approval, and documentation.Some key accomplishments from this role…⚫︎ Enhanced self-serve capabilities resulting in a 300% increase of rewards points being transferred whilst reducing complexity for front-line staff and calls to the advice center.⚫︎ Supported the expansion of the program to an RBC bank-wide audience - beyond credit card users.⚫︎ Developed and implemented processes that maximized time and productivity to achieve organizational goals.

London, United Kingdom

Functioned as an integral component to all elements of qualitative research projects across varying sectors and clients while leading a team of 3-4 researchers to deliver high-impact ethnographic studies.I executed comprehensive ethnographic fieldwork whilst serving as a moderator for small and large focus groups, IDIs, and facilitated internal and client-facing analysis and workshops. Additionally, I created and communicated project insights to clients by creating detailed reports and visual presentations.Continuously liaised with clients throughout projects, ensuring adherence to budgets and timelines which resulted in client satisfaction and strong relationships being cultivated with HS2, HSE, CITB, and Canary Wharf Group.Some key accomplishments from this role…⚫︎ Research insights from work with CITB directly influenced £1.5 million of funding and the future business roadmap (2018-2022) of CITB⚫︎ Mentored and instructed students on consumer innovation and ethnography at the Design Council due to deep industry knowledge and exemplary job performance.⚫︎ Utilised 360° video to execute immersive research⚫︎Updated cloud-based filing systems to comply with GDPR regulations, enabling Revealing Reality to offer an enhanced and unique service offering to its clients.

Bristol, United Kingdom

Collaborated interdepartmentally with Research and Human Factors team members to produce innovative design research projects across consumer and medical sectors.I was tasked with overseeing the planning and coordination of participant recruitment, logistics, and research materials for all fieldwork assignments while supporting and leading qualitative design research projects and Human Factors studies. I also designed and created key research materials, including protocols, discussion guides, and screeners. I served as a moderator during IDI’s, focus groups, and various creative workshops. To analyse qualitative and quantitative data, I executed PCA use error coding and root-cause analysis. Additionally, I developed written medical reports and compiled creative presentations to deliver directly to clients such as Roche, Coca-Cola, Smith & Nephew, Sony, and Tetra Pak.Some key accomplishments from this role…⚫︎ Strategically devised and implemented processes and procedures that raised company-wide visual output standards of all documents to exceed client expectations.⚫︎ Played a vital role in streamlining and developing research and Human Factors processes.

Hangzhou, Zhejiang Province, China

⚫︎ I worked on several design briefs with local companies both in group and self led projects. ⚫︎ Gained knowledge of manufacturing capabilities through conducting factory visits⚫︎ Worked with and conducted client presentation on a regular basis.