Seyed Malek Farizani Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

• Designed and delivered 5+ branding and marketing campaigns, ensuring adherence to brand guidelines and achieving a 25% increase in brand visibility.• Created marketing materials using Adobe Photoshop, Illustrator, and InDesign, including high-impact brochures, presentations, and web assets.• Led 4+ product rebranding projects, collaborating with stakeholders to enhance customer engagement and driving a 20% market share increase.• Developed and maintained cross-functional design systems with Figma, streamlining workflows across product lines and reducing design inconsistencies.• Supervised the creation of print and digital advertisements, incorporating motion graphics and photography editing to enhance campaign effectiveness.• Integrated cutting-edge AI models like Mystic and Flux into the creative process, producing innovative designs and ensuring alignment with emerging trends in AI-assisted design.• Effectively utilized ChatGPT for brainstorming, content generation, and optimizing creative workflows, enhancing productivity and reducing turnaround times.

Toronto, Ontario, Canada

Conducted user research and usability testing using tools like Hotjar, Maze, and Google Analytics, identifying pain points and reducing user errors by 25%.• Designed and delivered 5+ interactive prototypes with Figma, optimizing product functionality and cutting development time by 15%.• Facilitated design ideation sessions with stakeholders, creating wireframes, mockups, and interactive prototypes that increased customer retention by 30%.• Implemented user interface designs compliant with WCAG accessibility standards, ensuring inclusivity across web and mobile platforms.• Collaborated with development teams to integrate designs using HTML, CSS, JavaScript, and frameworks like Bootstrap, launching 7+ new features.• Produced detailed user journey maps and personas to guide design strategies, aligning them with business goals.• Leveraged AI tools such as ChatGPT to streamline ideation, improve content structure, and provide instant feedback on design concepts, enhancing iterative processes.• Used AI-based usability testing platforms to analyze user behavior, incorporating insights to fine-tune user flows and reduce cognitive load.

• Conducted user research and usability testing for 15+ digital platforms, resulting in a 25% improvement in user satisfaction scores.• Designed and implemented 10+ high-fidelity prototypes, reducing development timelines by 15%.• Collaborated with clients to revamp their user interfaces, enhancing overall user experience and increasing conversion rates by 20%.

• Delivered over 50 graphic design projects for various industries, including branding, marketing campaigns, and advertising materials.• Created 10+ complete branding packages that improved client brand visibility and consistency across platforms.• Managed multiple projects simultaneously, ensuring 100% on-time delivery while maintaining creative quality and exceeding client expectations.

• Provided tailored Adobe Photoshop training courses for individuals and businesses• Focused on practical applications of the software• Received positive feedback from students• Helped students achieve their design goals• Clear and concise teaching styleCourses include: • Adobe Photoshop CC – Essentials Training Course • Adobe Photoshop CC – Advanced Training Course • Photoshop for Prints Course • Graphic Design Basics Course • Social Media Graphics Course

Kerman, Iran

• Led a brand refresh initiative, increasing brand recognition by 30% and boosting customer engagement by 25%.• Produced print and digital marketing assets that contributed to a 20% rise in sales during key campaigns.• Maintained brand consistency across all materials, improving customer trust and retention by 15%.

Kerman, Iran

• Created impactful marketing materials that enhanced brand visibility, leading to a 25% increase in customer acquisition.• Designed customized branding solutions that resulted in a 20% improvement in brand consistency across all platforms.• Developed advertising strategies that boosted product awareness by 30%, directly contributing to increased sales.

Kerman, Iran

• Provided design and marketing solutions that enhanced brand recognition and drove sales growth.• Created visually captivating marketing content, leading to improved customer engagement.• Collaborated with the marketing team to align design solutions with company branding and advertising goals.

Kerman, Iran

• Designed and developed user-friendly websites that enhanced user engagement.• Utilized design tools like Adobe XD, Figma, and Sketch to craft brand-aligned and modern designs.• Conducted usability testing and implemented feedback, improving user experience.• Optimized the user interface for better usability and customer satisfaction.

Kerman, Iran

• Led the creation of impactful design solutions, enhancing branding and advertising efforts in ISP and IT services industry.• Developed customized designs for logos and digital content, effectively communicating the company's value.• Managed multiple design projects, delivering high-quality designs on time and within budget.

Kerman, Iran

• Designed magazine layouts and covers that increased readership.• Improved the visual appeal of publications, enhancing subscriber engagement.• Utilized Adobe InDesign, Photoshop, and Illustrator to deliver high-quality designs.

Kerman, Iran

• Led and managed a team of graphic designers, overseeing the creative design process for advertising campaigns.• Developed high-quality designs aligned with company branding and advertising goals.• Provided leadership and guidance to junior designers, leading to a more cohesive and successful creative team.

Kerman, Iran

• Gained hands-on experience as a Junior Graphic Designer creating high-quality visual designs for various marketing and advertising campaigns.• Worked collaboratively with senior designers to ensure designs aligned with company branding and design standards.• Played a key role in ensuring designs were delivered on time and within budget, contributing to the overall success of the design team.