I am an award-winning Brand Identity Designer currently based in Abu Dhabi, UAE.I have been working independently since 15+ years under the brand I have created, it is known as Effendy.I have specialised in the art of Design from my teenage years as I had the knack for observing the details in logos and since then I am crafting unique pieces of perfection.I have worked with global brands and small businesses as their creative partner to elevate their brand’s identity and have solved their creative challenges.Over the years, my work has gained recognition from all across the world and I am honoured to be awarded and being published in numerous books on the subject of logo design but I measure my true success from the satisfaction of my clients and the impact I create on their business to achieve their vision.As for my approach to design, I believe that a successful design is one that is both aesthetically pleasing and strategically sound, and I excel in balancing the two elements whereas, I prioritize simplicity in my visual work while also exploring the vast possibilities of typography to achieve a sense of perfection.Care to find out more?➡️ Check out my site 🌐 effendy.co💬 Drop me a message and book a free consultation session