Operational Specialist
CurrentRan Mailchimp, CallMultiplier and TextNow/ campaigns across 5 different divisionsSetting up automated email campaigns, audience segmentation and targeting specific audiencesStrategized and executed over 20 different marketing and recruitment campaigns using email marketingTracked key engagement metrics (deliverability, opens, clicks and unsubscribes) and report on email campaign results, highlighting successes, trends and opportunities for growthAnalyze and present monthly and quarterly reports on data from prior campaigns and provide ideas and recommendations for future optimization