Mallory Edson Email & Phone Number

Kansas City, Mo, Us

- Lead video editor for upcoming docu-series "My Birth"- Story editing & sound mixing for upcoming serial podcast "One Way or a Mother"

Kansas City, Missouri, United States

- Collaborate closely with the Director of Operations and board members to align communications and marketing efforts for the non-profit- Promote artist's exhibits and the organization's mission on the organization's social media channels; resulting in a 60% growth in instagram followers, doubled post engagement within first 90 days, and increased turnout for events- Maintain partnerships with community arts organizations through open communication and e-mail marketing- Oversee interns, providing mentorship, guidance, and task management

- Designed & implemented workflows for a new marketing team to enhance client education and brand identity through engaging & empathetic storytelling- Launched YouTube campaign in 2021 & expanded to social media in Spring 2022: resulting in 10% increase in search results, 5% in browse features, and 60% in reach across Facebook/Instagram- Managed end-to-end content creation, including organizing meetings, writing scripts, preparing interview questions, engaging with participants, scheduling shoots, assigning editors, developing graphics and animation, maintaining branding guidelines, and ensuring timely delivery- Met with agency leadership and cross-functional teams to collaborate on improvements and ensure effectiveness of marketing efforts while maintaining industry best practices- Organized and maintained digital media library, client relations management, YouTube and social media channels

Overland Park, Ks

- Edited approximately 1000 Adoptive Family Video Profiles for parent company American Adoptions, showcasing potential adoptive families- Revamped video profile development system, reducing client reshoots by over 50% and enhancing end-to-end process for clients- Maintained clear communication with clients throughout video production, providing timely assistance and issue resolution-Headed production of all digital and print content, contributing to design, copywriting, and technical writing- Created training materials and mentored four new video specialists, successfully onboarded them and ensured their skill development

St. Joseph, Mo

- Implemented strategic marketing campaigns to promote the Association through documentary-centered & engaging storytelling - Edited national documentary series “I Am Angus” and broadcast news program “The Angus Report” to reach broader audiences and enhance brand identity- Created and produced the Association's first podcast, "Angus Talk," to further engage with the audience and provide valuable content

St. Joseph, Missouri Area

- Wrote and conducted interviews for magazine-style television program- Videographer for on-location interviews and b-roll- Edited promotional and PR videos for University