Mallory Watson Email and Phone Number
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As an Account Director, the focus of my role encompasses leading marketing strategies that resonate across diverse industries such as Pharma, Healthcare, and Consumer Goods. With a solid track record of managing accounts with substantial annual budgets, my expertise lies in crafting tailored campaigns that drive brand growth and customer engagement.The helm of my professional journey is steering cross-functional teams to achieve collaborative success. Leveraging skills in project management and client relations honed over my tenure, I’ve successfully guided brands like Eli Lilly, PATRÓN Tequila and GREY GOOSE Vodka through the intricacies of the marketing ecosystem, from concept to post-launch analysis, ensuring maximum impact and client satisfaction.
Razorfish Health
View- Website:
- razorfishhealth.com
- Employees:
- 290
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Razorfish Health
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Account DirectorRazorfish May 2021 - Nov 2024New York, Ny, UsOverview: • Seasoned marketing professional with more than 12 years of agency experience specializing in digital experience (dotcom/app/web 3.0), CRM, social media, traditional media and production• Execution of marketing strategies based on knowledge of goals, objectives, market trends and research, lifecycle marketing and personalization• Management of financials for multiple accounts including annual budget contracts and renewals/up-sell• Management of campaign-creation process from pre-kickoff to launch including brief writing, coordination with cross-functional partners, creative direction and agency feedback, and post-campaign performance analysis• Partnership with multi-disciplinary agency teams to launch, manage and optimize omni-channel brand campaigns for both B2B and B2C industriesKey Services: • Brand planning, quarterly business reviews, scoping exercises• New business pitches and RFP responses• Budget management and financial forecasting • Compliance and legal review exercises• Website / app design and development• Web 3.0 / metaverse / VR strategy, planning and execution• User testing• Social media planning, influencer partnerships, and editorial content calendar productionContest development• Omni-channel media planning and execution• Email / CRM campaign management• Broadcast, digital and print productionPrimary Accounts: MD Anderson Cancer Center, GREY GOOSE Vodka, PATRÓN Tequila, USAA, AbbVie Inc, Corteva Agriscience, Hy-Vee, White Claw Hard Seltzer, Eli Lilly and Company -
Account SupervisorRazorfish Oct 2018 - May 2021New York, Ny, Us
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Senior Account ManagerRazorfish Feb 2016 - Sep 2018New York, Ny, Us
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Senior Account Manager, Account ServicesMmi Agency Nov 2014 - Feb 2016Houston, Tx, UsOverview:• Managed email marketing campaigns for Sugar Land Town Square• Managed on-site activations and event planning for Sugar Land Town Square• Coordinated development of annual reports for Fort Bend County Economic Development Council• Managed direct mail campaigns for Fort Bend County Economic Development Council and Planned Community Developers• Developed and executed traditional media plans for Towne Lake Master Planned Community and Anthony & Sylvan Pools• Coordinated and participated in production shoots for Anthony & Sylvan Pools and Gaido’s Seafood Restaurant• Branding re-design for Saint Arnold Brewing CompanyPrimary Accounts: Sugar Land Town Square, Fort Bend County Economic Development Council, Planned Community Developers, Towne Lake Master Planned Community, Anthony & Sylvan Pools, Gaido’s Seafood Restaurant, Saint Arnold Brewing Company -
Account Executive, Brand ManagementMmi Agency Feb 2014 - Oct 2014Houston, Tx, Us
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Associate Account Executive, Brand ManagementMmi Agency Aug 2013 - Jan 2014Houston, Tx, Us
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Account Coordinator, Brand ManagementMmi Agency Jan 2012 - Jul 2013Houston, Tx, Us
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Marketing Intern, Account ServicesMmi Agency May 2011 - Aug 2011Houston, Tx, Us
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Executive Assistant'S InternArrow Child And Family Ministries Dec 2010 - Jan 2011
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Human Resources AssistantArrow Child And Family Ministries Jun 2007 - Aug 2007Us
Mallory Watson Skills
Mallory Watson Education Details
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Texas A&M UniversityCommunication; Minor In Business
Frequently Asked Questions about Mallory Watson
What company does Mallory Watson work for?
Mallory Watson works for Razorfish Health
What is Mallory Watson's role at the current company?
Mallory Watson's current role is Account Director | Marketing Strategy, Client Management.
What is Mallory Watson's email address?
Mallory Watson's email address is ma****@****ncy.com
What is Mallory Watson's direct phone number?
Mallory Watson's direct phone number is +171352*****
What schools did Mallory Watson attend?
Mallory Watson attended Texas A&m University.
What are some of Mallory Watson's interests?
Mallory Watson has interest in Fashion, Travelling, Marketing And Advertising, Reading, Lifestyle/beauty/fashion Blogging, Brand Development, Pop Culture.
What skills is Mallory Watson known for?
Mallory Watson has skills like Marketing, Marketing Communications, Advertising, Integrated Marketing, Marketing Strategy, Team Oriented, Email Marketing, Skilled Communicator, Brand Management, Social Media Marketing, Organization And Prioritization Skills, Determination To Succeed.
Who are Mallory Watson's colleagues?
Mallory Watson's colleagues are Devon Stewart, Stacey Blitz, Jennifer Baur, Steve Clark, Oksana Kondratyuk, Ria Choksi, Glenn Drumm.
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