Meghan Malone Email & Phone Number

Austin, Texas Area

Adlucent is a leading digital marketing and analytics agency specializing in Paid Search, Amazon, Social, and Display marketing for large eCommerce retailers. Managed intensive 10-weekonboarding boot camp program. Designed the curriculum, created content, and led synchronous and asynchronous trainings. Managed and mentored cohorts of 8 new hires during onboarding.● Conducted a strategic business review of hiring process and made recommendations that saved time invested by candidates by 50% and cut internal time dedicated per hiring round by 15%.● Leveraged instructional design principles and adult learning theories to build content and curriculum that were engaging, impactful and responsive, equipping new team members with the knowledge and skills needed to be successful in their roles.● Designed and implemented the company’s 1st remote training program for new hires, adapting quickly and seamlessly to a COVID-related business challenge.● Assessed common pitfalls for new hires and developed processes for managers on conducting effective one-on-ones; provided guidance to new hires and managers for overcoming challenges.● Tracked performance and skill development of new hires through their 1st year, identifying individual and systemic gaps in knowledge and developing remedies when appropriate.● Developed a system for assigning new hires to managers by taking into consideration strengths, personality assessments, and work styles to promote team effectiveness and engagement.

Remotely managed volunteer program at 23 early vote sites across 5 counties in North Florida.● Trained newly arriving Regional Get Out The Vote Directors, created communication templates and served as primary contact for the North FL pod’s questions and issues.● Recruited by the Voter Protection Ballot Cure leadership team to streamline communication, take meeting minutes and organize documents in final days of the election.

Served as primary instructor for 10-week onboarding boot camp with 4-6 students 3 times per year. Distilled complex topics into digestible lessons while encouraging participation and engagement in the classroom.● Created assessments and real-world activities to measure understanding and retention of material, designing feedback loops for employees and trainer to gauge progress.● Solicited feedback on a consistent and frequent basis from new hires, department managers and leadership, continuously adjusting to industry shifts and improving program outcomes.● Organized a learning library of training content in Google Drive with meticulous file-folder structure, allowing for intuitive and easy navigation.

Austin, Texas Area

Led account strategy and execution for agency’s largest client, managing an annual advertising budget of $7MM and revenue of $22MM.● Developed client and internal financial projections and continually measured performance against those goals, adjusting tactics to consistently meet or exceed targets.● Reported on revenue, ROI, and other key performance indicators to clients over weekly strategy calls and executive-focused quarterly onsite presentations, building client relationships and proving value.● Created and implemented company-wide best practices for landing page A/B testing and presented at annual client summit on the topic, becoming known as a subject matter expert and thought leader.

Collaborated with Account Manager to execute paid search campaign strategies to meet client goals.

Austin, Texas Area

Performed account management, analysis, and reporting tasks, gaining skills in Search Engine Marketing.

Fort Collins, Colorado Area

Coordinated with Regional Field Director, State Operations team and Field Organizers to execute Get Out The Vote (GOTV) plans.● Secured staging locations, coordinated supply distribution, tracked inventory and assessed needs.● Recruited, trained and secured supporter housing for out-of-state volunteers.

Greater Boston Area

● Organized and moderated meetings between international delegates and U.S. federal, state, and municipal officials. ● Led cultural tours for international delegates.● Conducted social research on gambling that informed Senator Rosenberg's legislative policy.

Fort Collins, Colorado Area

Coordinated the ground game in Fort Collins, CO with a team of five other organizers. Managed turf containing approximately 20k eligible voters.● Recruited, trained and organized volunteers to register voters, phone bank and canvass.● Met or exceeded goals for voter registration, voter contact and volunteer shifts, resulting in flipping turf & Larimer county to Democratic president for first time since 1992.● Established and managed a satellite office for the "Get Out the Vote" campaign. ● Ran voter registration drives as a licensed Voter Registration Drive (VRD) operator, focusing on college campuses.● Met or exceeded a daily call quota of approximately 200 eligible voters or local volunteers and a weekly door canvassing quota of approximately 50 voters.

Fort Collins, Colorado Area

Met with with applicants of public assistance programs, such as Medicaid and Supplemental Nutrition Assistance Program (SNAP), in order to evaluate their eligibility over time. ● Interviewed approximately 10 applicants for eligibility every day.● Managing a caseload of approximately 25 clients.● Verified applicant information with databases provided by the Department of Labor and Statistics.● Maintained meticulous notes and records to keep track of important information and updates for each case.