Erin Malone Email & Phone Number

Ste-Anne-de-Bellevue

• Produce layouts, designs and other graphic elements for major sales campaigns
• Focus: Packaging, Web content, email marketing, advertising
• Point person for artwork requests (internal and external), coordinate fulfillment with the graphics team
• Manage image database & e-blast system
• Coordinate proofing process for Graphics to ensure brand standards are followed
• Lead weekly meetings to ensure collaboration and consistency within the Graphics team

Ste-Anne-de-Bellevue, QC

Lead the production of direct marketing material for major sales campaigns. Produce creative concepts for print and digital mediums: - Packaging, brochures, handbooks, newsletters, advertisements, price list catalogue- E-newsletters, web banners, GUI, social media graphicsEstablish and implement design standards and artwork approval processes.Quality check.

Wrote copy for various internal and external audiences (articles, product descriptions, letters, advertisements, corporate policies, press releases). Managed and optimized internal communication channels (website and newsletter), and maintained corporate social media accounts.Proactively monitored the results of advertising initiatives. Led the production.

--Part time graphic design, copywriting and marketing services provided to various Canadian and American organizations.--

Led the production of the corporate bi-monthly newsletter. Wrote copy for marketing material (articles, data sheets, advertisements, press releases, web content).Designed online and offline marketing campaigns.Developed and implemented advertising strategies.Negotiated contracts.--ACHIEVEMENTS:Initiated a complete re-design of the corporate bi-monthly.

Produced mock-ups for clients, and prepared files for large-format printing.

Marketing

Publication Design & Hypermedia Technology

Activities and Societies: Co-host/Performer: JAC Variety Show, 2003Award: Best Web Content (PDHT Trade Fair, 2004)