Malwine Steinbock Email and Phone Number
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I make things happen.With one opportunity at a time to make a positive impact, I work with brands I believe in and people I admire. I am passionate about products and solutions that impact a large number of people and improve their lives, while having a social and environmental impact. I connect multi-functional teams to deliver successful products, campaigns and out-of-the-box solutions helping to develop projects from the idea stage, shape strategy and business models, product and user experience, go-to-market and growth strategies. After my learning years as account director and strategic planner in advertising for global and local CPG brands, I co-founded Cookbooth, a platform that connects culinary professionals, food brands and foodies through a tool designed to manage, promote and sell step-by-step photo recipes. In summer 2014, as part of a disruptive innovation program in Silicon Valley, I participated in the initial concept and prototype of Wesura, a P2P insurance market place based on the principles of the sharing economy. Working with the founding team up to its launch, Wesura is available in Colombia since early 2016 and part of Suramericana's innovation portfolio.Applying innovation and startup methodologies ever since, I’ve worked with companies to design and run open Innovation programs in the food tech ecosystem.In 2017 I co-founded Food Republik - a Food, Tech and Design Agency - where we specialize in product innovation and creating the food and beverage brands of the future.We are open to collaborate in exciting projects. If you think our profile could be interesting, please feel free to drop us a line or give me a call.malwine@foodrepublik.co
Food Republik
View- Website:
- foodrepublik.co
- Employees:
- 2
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Strategy Director En Food Republik Y Food ScoutingFood RepublikBarcelona, Ct, Es -
Managing Strategy DirectorFood Republik Jan 2016 - PresentSant Celoni, Catalonia, EsFood Republik is a full service Innovation Agency at the intersection of Food, Technology & Design.With one foot orbiting in the startup universe and the other one in the world of large corporations, we innovate by transforming a connected vision about food into actionable products, services and businesses that have a positive impact on the way we produce, manufacture, distribute, shop, eat and recycle food. Our services:- Global Food Scouting for new products, consumer trends, ingredients and flavors- Food Innovation and Project Development- Product and Service Design - Innovation Workshops and Prototyping- Conferences and Brand ExperienceSome of our clients: Danone, Sanygran, Biogrà, Idilia, Grupo Apex, Nestlé, Mahou San Miguel, Ministry of Agriculture of Catalonia, BBDO, Nagrifood Cluster Navarra.Want to share a project? We'd love to hear from you: hello@foodrepublik.co -
Co-FounderNextchef Mar 2016 - Sep 2017We design software solutions that help restaurants and food industry businesses become more profitable.
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Director Imagine Food Tech Basque Culinary CenterImagine Creativity Center Nov 2016 - May 2017San Francisco, California, UsIn May 2017, Imagine Food Tech Basque Culinary Center is taking 12 extraordinary talents in different fields on a 10 day innovation journey to create world changing solutions to the challenges of our food system.They will be challenged by the most innovative food companies to develop projects that are relevant for people, the planet and profits.The program is designed in partnership between Imagine Creativity Center, Basque Culinary Center, Eada Business School, Food Republic and 4 bold project sponsors.The innovation journey will be inspired by the talent of the dreamers, mentors, industry experts, food-tech innovators, tech entrepreneurs and out-of-the-box thinkers to generate disruptive solutions at the intersection of food and tech.Applications for dreamers are open: http://imagine.cc/foodtech/2017If you are interested in sponsoring a challenge, please email us at info@imagine.cc.#imagineBCC #FoodTech2017 -
External ConsultantSeguros Sura Jul 2014 - Dec 2016Medellín, Antioquia, CoWesura is disrupting the traditional insurance model by leveraging real social networks and technology to create an alternative protection for the currently insured and uninsured. Through collaborative P2P insurance based on trusted social networks it overcomes challenges of the traditional insurance model reducing fraud, administrative cost and general disinterest by potential customers. It also improves the responsible behavior of the insured as it pays money back when it's not used. -
Co-FounderCookbooth Mar 2013 - Mar 2016Barcelona, Catalunya, EsApple's Editors Choice: Best Food App 2013/2014#1 downloaded Food App in over 80 countriesBest Android App Mobile Premiere Awards 2014Cookbooth is social recipe sharing network allowing chefs and foodies to create and share step by step photo recipes.www.cookbooth.com -
Usa Pavilion Innovation Program | Feeding The AcceleratorFriends Of The Usa Pavilion At Expo Milano 2015 Sep 2015 - Sep 2015During EXPO Milan 2015, I participated in the USA Pavilion Innovation Program, Feeding the Accelerator. The overall theme of the EXPO was “Feeding the Planet and Energy for Life”, putting the challenge of feeding 9bn people at the center of the World’s Expo.At the core of the Innovation Program was a Business Accelerator with ten carefully selected entrepreneurial teams each addressing challenges around the future of food and the food industry.I had the opportunity to work with and get mentored by names such as Mitchell Davis, Executive Vice President of the James Beard Foundation, Dorothy Hamilton, Founder of The International Culinary Center, Ambassador Douglas T. Hickey, among others and build a strong network with other food innovators from the US and around the globe. -
DreamerImagine Creativity Center Jun 2014 - Aug 2014San Francisco, California, UsImagine Silicon Valley is a creativity program that identifies problems and suggests world changing solutions. During the program, multidisciplinary teams work on disruptive innovation projects in the Silicon Valley environment for one month. The participants have the support of experts from companies such as Google, Dropbox, Waze and Chartboost, and participate in networking events, outdoor activities and mentoring sessions from Stanford University. The results are presented in a public event at the end of each edition and are permanently exhibited in the center's showroom.I worked on a project to disrupt the insurance market, making insurance accessible to the 94% of the world’s population that is currently uninsured. We developed a new approach creating a market place for insurance offers based on personal social networks.The project was sponsored by SURA, the leading insurance company in Colombia and Latin America and, after developing a first prototype in Silicon Valley, it has received funding of 1m USD and its launch is being prepared in Colombia.This is the blog I wrote during my stay in San Francisco.http://askimagine.tumblr.com/ -
Brand Communication And Strategy ConsultantFreelance Dec 2012 - Jul 2013Brand and Communication Strategy Consultant for Danone, Gallina Blanca, Coca Cola• Account Director leading the communication strategy and campaigns of Danone's Actimel for the German market. • Developed brand and consumer research for innovation projects for Gallina Blanca and the Coca Cola Company -
Global Account Director & Strategic PlannerYoung & Rubicam Sep 2008 - Dec 2012New York, Ny, UsClients: Danone Global, Actimel, Danet, Vitalinea, Font Vella, Cuétara, Panrico La Bella Easo, Nutrexpa (Nocilla, Phoskitos)• Global lead (planning and account) for Actimel with an oversight role on 34 markets (+1bn € revenue)• Met the challenge of evolving Actimel’s functional communication model, leading the strategy and creative development with Y&R and WPP teams around the world• Fostered network collaborations and created new business for WPP partner agencies developing integrated communication across traditional, digital, retail, PR and packaging innovation for the brand• Co-authored the new Danone communication model 2.0 and trained senior marketing leaders in Spain, Hungary and Portugal in the new approach• Helped design new organizational structures to ensure en enduring Y&R – Danone relationship• Successfully used quantitative and qualitative research to tell stories and discover consumer insights that helped to build an inspirational and positive story about your Immune System• Made the difference in winning the Danone account for Y&R Ireland• Pitched and won 2 new accounts in 2011: Cuétara, Panrico La Bella Easo and consequently developed their communication strategies as well as new product launches• Planned and executed packaging innovation and shopper experience workshops gaining new relevant insights for the Danone portfolio• Vitalinea – key partner for the client from product conception to market launch, designing the new brand architecture and positioning• Danet – helped create a new iconic communication platform reconnecting with the teen target. Ethnographic, online community research and concept development to launch the new communication strategy -
Global Account ManagerTiempo Bbdo Dec 2004 - Aug 2008Madrid, Comunidad De Madrid, EsClients: Roca Sanitaries, International coordination PepsiCo Snacks, innovation projects, Oro Vivo (international jewelry retailer), Greenpeace• Leading the development and execution of Roca’s first brand advertising campaign• Developed the communication strategy for Oro Vivo, leading the in-house consumer research• Full responsibility for print, TV and online productions, development of a CRM program and promotional activities• Managing relationships with agencies and clients on a global level and giving strategic guidance to regional markets• Set up the international coordination for PepsiCo Snacks Europa (Lay’s, Doritos,Cheetos, Bits) -
TraineeBbdo Jul 2004 - Sep 2004New York, Ny, UsTrainee with the global agency teams of Wrigley's, Pepsi and Pizza Hut in Düsseldorf.Gained insight into international account management and coordinated advertising material exchange within a global advertising network. Clients: Wrigley’s, Pepsi, Pizza Hut
Malwine Steinbock Skills
Malwine Steinbock Education Details
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Universitat Autònoma De BarcelonaMarketing And Communication -
University Of AmsterdamSocial Sciences -
InesdiDigital Marketing -
Bbdo UniversityStrategic Planning
Frequently Asked Questions about Malwine Steinbock
What company does Malwine Steinbock work for?
Malwine Steinbock works for Food Republik
What is Malwine Steinbock's role at the current company?
Malwine Steinbock's current role is Strategy Director en Food Republik y Food Scouting.
What is Malwine Steinbock's email address?
Malwine Steinbock's email address is ma****@****ail.com
What is Malwine Steinbock's direct phone number?
Malwine Steinbock's direct phone number is +141576*****
What schools did Malwine Steinbock attend?
Malwine Steinbock attended Universitat Autònoma De Barcelona, University Of Amsterdam, Inesdi, Bbdo University.
What skills is Malwine Steinbock known for?
Malwine Steinbock has skills like Digital Marketing, Advertising, Strategy, Business Development, Start Ups, Social Media, Customer Insight, Marketing, Online Advertising, Strategic Planning, Marketing Strategy, Business Strategy.
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