Communications And Digital Strategy Lead
Current
Jun 2024 - Present
Who is Sergii Malykhin? Overview
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Sergii Malykhin is listed as Digital Communications / Marketing / PR at uCare, based in Ukraine. AeroLeads shows a matched LinkedIn profile for Sergii Malykhin.
Sergii Malykhin previously worked as Communications and Digital Strategy Lead at Ucare and Independent adviser to various governmental institutions at Freelance. Sergii Malykhin studied at Gimnazia 32.
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uCare
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About Sergii Malykhin
Sergii Malykhin is a Digital Communications / Marketing / PR at uCare. They possess expertise in social media marketing, advertising, social media, digital marketing, online advertising and 19 more skills. They is proficient in Russian, Ukrainian and English. Colleagues describe them as "" and "Sergei was very interesting and well-educated young man with him was always interesting. These were unforgettable days at the University"
Listed skills include Social Media Marketing, Advertising, Social Media, Digital Marketing, and 20 others.
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21 roles · 23 years
Sergii Malykhin work experience
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Independent Adviser To Various Governmental Institutions
Current
Freelance
Offer strategic advice and consultancy services to governmental institutions on policy formulation and implementation.Develop and refine regulatory frameworks to ensure compliance and efficiency.Provide expertise in governance practices to enhance transparency, accountability, and public trust.Collaborate with stakeholders to address complex challenges and achieve policy objectives.
2021 - Present
~5 yrs 6 mos
Head Of Digital
Servant Of The People (Political Party)
Spearheaded the evolution of the party's digital communication channels, fostering engagement among senior party officials.Directed the operations of both the Social Media Management (SMM) and digital media development departments.Orchestrated comprehensive online, social media, and email marketing campaigns to optimize outreach and visibility.
2020 - 2021
~1 yr
Chief Online Marketing Officer
Developed and successfully implemented over 20 marketing campaigns with team to attract new customers and retain existing ones.Led market and competitor analysis to identify trends and opportunities to improve the bank's positioning.Organised the online marketing department (more than 10 people).Responsible for optimising the use of digital marketing tools such as online advertising, social media and email newsletters. Liaised with other departments within the bank to coordinate marketing and advertising initiatives.
2019 - 2020
~1 yr
Digital Media Producer
Volodymyr Zelenskyy Presidential Election Campaign
Organised the creation of over 50 support groups for presidential candidate Volodymyr Zelenskyy on Facebook.Managed a department of more than 15 people of copywriters, designers, SMM managers to create and post election campaigns. Launched and successfully executed more than 100 advertising campaigns on Facebook and Google Ads.
2018 - Apr 2019
Head Of Digital
Responsible for the development of the party's digital communication channels and senior party members. Managed the SMM and web development departments. Implemented online and social media advertising campaigns and email marketing campaigns.
Jul 2015 - Dec 2018
Marketing Brand Manager
Realist.Online Media
Advised journalists on how to drive traffic to the site from social media.Managed SMM managers and all promotional campaigns on digital advertising channels.
Jun 2016 - Jul 2017
Lecturer In Social Marketing
Adapted more than 10 courses on social media for Ukrainian marketers and brand managers. Gave more than 80 hours of online/offline lectures on social media for business representatives in Kyiv.
Oct 2014 - Apr 2016
Head Of Smm
Managed social media and internet advertising campaigns for both international and local Ukrainian companies.Managed teams of up to 10 professionals, including CMM managers, SEO specialists and creative teams of copywriters and designers.
Aug 2013 - Jan 2015
Co-Owner
Media "OPZARKOL" - experience of foreign colleagues. The community of advertising and marketing professionals translates useful articles about Internet technologies into Russian.
Dec 2010 - Feb 2014
Head Of Smm
Managed social media and internet advertising campaigns for both international and local Ukrainian companies.Managed teams of up to 10 professionals, including CMM managers, SEO specialists and creative teams of copywriters and designers.
Mar 2011 - Aug 2013
Head Of Digital On Election Campaign
Ukraine – Forward! (Political Party)
Formulated internet strategies to optimize online presence and achieve business objectives.Supervised site production processes to ensure quality and timely delivery.Developed and executed media campaign strategies to maximize brand visibility and audience engagement.Oversaw SMM, SERM, and SEO strategies to improve search engine rankings and online reputation.
May 2012 - Nov 2012
Marketing Manager At Prom.Ua
Organised and successfully implemented 5 tenders for creative agencies to improve the attractiveness of the prom.ua brand. Set up more than 10 advertising campaigns in Google Ads and other advertising tools from alternative contextual advertising providers.
Apr 2010 - Feb 2011
Head Of Digital
Serhiy Tigipko Presidential Election Campaign
Was responsible for the online advertising campaigns of the Ukrainian presidential candidate. Managed the creation of digital communication channels and the official website of the candidate.
Jun 2009 - Feb 2010
It Director
Adformer Agency
Strategic Consulting.Supervising of Web development.Client service and team management.
Sep 2008 - May 2009
Show Host
2Buy.Ua Smart Customers Community
Hosted an online show that was streamed online 24/7. The project was implemented as a campaign to promote the website 2buy.ua.
Jul 2008 - Aug 2008
Executive Director
Carried out promotional activities in online and offline advertising platforms in accordance with the Association's internal decisions. Organised GR/PR events with the participation of public sector representatives, leaders of relevant NGOs and business representatives.
Jan 2008 - Jun 2008
Cmo 24.Ua
Media Dim
Had the opportunity to be involved in the creation of a major online information portal from its inception. Organised marketing activities to develop the project and the brand of the entire holding (online news site, daily newspaper and TV channel).Responsible for the strategy to increase online traffic to the site. Coordinated the work of the web development department and the news site editorial team. Was part of the team that developed the Convergent Newsroom with representatives from the newspaper and TV channel.
Feb 2007 - Dec 2007
Project Coordinator At Gipi (Global Internet Policy Initiative) Project
Preparation of information summaries and market monitoring.Writing analytical quarterly reports on the state telecom sector.Translating and publishing articles on European legislation relating to telecommunications.Organising public events with public and private representatives.
Jan 2006 - Jan 2007
Journalist
Interviewed politicians, businessmen and representatives of the public sector, prepared texts for news production for regional radio stations in Ukraine.
Mar 2003 - Dec 2005
Team Assistant
Managed various projects aimed at improving communication between the Ukrainian government, media, NGOs and communities.
2004 - 2005
~1 yr
2 education records
Sergii Malykhin education
Education record
Gimnazia 32
Business, Management, Marketing, And Related Support Services
FAQ
Frequently asked questions about Sergii Malykhin
Quick answers generated from the profile data available on this page.
What company does Sergii Malykhin work for?
Sergii Malykhin works for uCare.
What is Sergii Malykhin's role at uCare?
Sergii Malykhin is listed as Digital Communications / Marketing / PR at uCare.
Where is Sergii Malykhin based?
Sergii Malykhin is based in Ukraine while working with uCare.
What companies has Sergii Malykhin worked for?
Sergii Malykhin has worked for Ucare, Freelance, Servant Of The People (Political Party), Sense Bank, and Volodymyr Zelenskyy Presidential Election Campaign.
How can I contact Sergii Malykhin?
You can use AeroLeads to view verified contact signals for Sergii Malykhin at uCare, including work email, phone, and LinkedIn data when available.
What schools did Sergii Malykhin attend?
Sergii Malykhin studied at Gimnazia 32.
What skills is Sergii Malykhin known for?
Sergii Malykhin is listed with skills including Social Media Marketing, Advertising, Social Media, Digital Marketing, Online Advertising, Online Marketing, Public Relations, and Digital Strategy.
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