Mamdouh El-Moraly Email & Phone Number

Dubai, Ae

Dubai, United Arab Emirates

Managing the diverse portfolios of Unilever (Comfort, Signal, Dove, OMO, Hellmann’s, Knorr, AXE, Glow & Lovely, LUX, CLEAR and more) & Kellanova (Kellogg’s, Pringles, Cheez-It), GoodyCo. & IFFCO (Rahma, Tiffany) for daily tasks and the creation of big budget 360 campaigns which includes ATL, BTL & Digital activities, with specialization in in-store activations, digital activations, as well as adapting global campaigns to the Middle East region.

Cairo, Egypt

Handled several fast-paced accounts such as Zain Telecom, National Bank of Egypt (NBE), Orange Telecom, World Health Organization (WHO), FOTON, JMC, Peugeot (Almajdouie) automotives to name a few.Responsibilities:• Meeting and liaising with clients to discuss and identify their advertising requirements.• Sustaining 360 campaigns through all mediums - TV, Radio, Outdoor Billboards, Digital, and Social Media; overseeing and reviewing all assets used within the communication.• Reaching multiple agreements with external entities such as clients, production houses, suppliers; by closing deals after evaluating the offers technically and financially, to choose the most economic technically viable ones for the project and the company.• Working with and briefing media, creative and assisting with the formulation of strategies that meets the client's brief and budget as well as to enhance campaign performance and recommend the best course of action to reach required KPIs.• Conducting daily coordination and weekly meetings to update other departments on the timeframe and status of the project.• Acting as the link between, the client and the advertising agency by maintaining regular contact with both to ensure that communication flows effectively and deadlines are met.• Monitoring and reporting on the campaign's progress and invoicing clients.• Contributing to the monthly reports to the management team on the accounts managed.• Formulating in depth research for new briefs about the brands handled and coming up with different initiatives to benefit the brand.• Designing and implementing a new internal coordination system that enhanced the internal communication between the agency departments as well as a meticulously crafted fully-fledged filing system for all current client brand assets for easy access between departments.

Bachelor'S Degree, Mass Communication - Advertising And Public Relations, Advertising

Bachelor'S Degree With Honours, Mass Communication/Media Studies

Canadian Education System - Manitoba

American Division