Developing iconic brands and helping them create impact.

- Develop strategies and tactics to boost brand equity and drive qualified traffic- Prepare and monitor the marketing budget and allocate funds wisely- Lead the implementation of marketing campaigns from ideation to execution- Boost digital presence and manage a variety of organic and paid acquisition channels like website, search engine optimization (SEO), email marketing, social media marketing, business listing, search engine marketing (SEM), pay per click (CPC), digital radio… Show more - Develop strategies and tactics to boost brand equity and drive qualified traffic- Prepare and monitor the marketing budget and allocate funds wisely- Lead the implementation of marketing campaigns from ideation to execution- Boost digital presence and manage a variety of organic and paid acquisition channels like website, search engine optimization (SEO), email marketing, social media marketing, business listing, search engine marketing (SEM), pay per click (CPC), digital radio, bulk SMS, and OOH advertising- Oversee and approve marketing material, from website content, social media calendars, photo and video shoots to hard copy brochures and giveaways- Measure and report on the marketing activities KPIs and ROI, collect and analyze data and turn it into actionable insights- Develop competitive analysis on a regular basis to keep an eye on the competition and conclude recommended actions accordingly- Create briefs that communicate brand persona, value proposition, unique selling points (USPs), target audience profile in order to produce successful campaigns and effective messages- Manage marketing research projects to generate customer insights in support of improved marketing strategy and communications- Conduct target persona researches, analyze customer behavior, make surveys and adjust marketing and communications strategies accordingly- Plan, monitor, optimize, and analyze the digital paid ads to ensure efficient spending, utilization, and reporting- Manage and optimize social media platforms; social media marketing, community management, competitive analysis, insights, and reporting- Manage the website to ensure it’s developed with the latest technologies, has the best performance, user experience, mobile-friendliness, and lead generation approach that can convert visitors into leads- Manage the CRM platform to implement inbound marketing campaigns, marketing automation, database segmentation, email marketing, landing pages, capture forms, etc. Show less

- Passionate about leading the creative process from conception to completion across multiple mediums and platforms with a comprehensive understanding of business and marketing objectives- Possess strong experience in graphic design, multimedia, print design, brand identity design, user experience (UX) design, user interface (UI) design, web design, visual design, and information architecture- Rapidly visualize ideas, portray concepts, create sketches and storyboards, prepare mock-ups… Show more - Passionate about leading the creative process from conception to completion across multiple mediums and platforms with a comprehensive understanding of business and marketing objectives- Possess strong experience in graphic design, multimedia, print design, brand identity design, user experience (UX) design, user interface (UI) design, web design, visual design, and information architecture- Rapidly visualize ideas, portray concepts, create sketches and storyboards, prepare mock-ups, and presentations for client approval- Conceptualize, oversee, and execute print and digital creative solutions including logos, visuals, illustrations, infographics, websites, systems, social media designs, digital assets, printing material, giveaways, product packaging, signage(s), events setup, and booths- Direct client interaction experience with a passion for presenting creative ideas in a way that inspires and excites- Maintain brand consistency throughout all marketing projects and ensure all design work produced is on-brand, meets the brand guidelines, project brief, and requirements- Review the ready-to-print files, production specs, and quality checks- Working closely with the project manager, creative team, marketing & communication team, directors to accomplish outstanding projects creatively and efficiently- Manage and delegate responsibilities to other designers and provide directions- Work to procure equipment and items necessary for new art projects Show less