Michael Messner Email & Phone Number

San Diego, CA, US

Encinitas, CA, US

Encinitas, CA, US

+ Led business development department for DMV.ORG, comprising digital ad sales, business partnerships, and website optimization and testing, reporting to the President/COO

+ Negotiated, funded, and launched joint venture with Car Registration, Inc. to offer expedited vehicle registration nationwide+ Partnered with first line service providers (FLSPs) and DMVs to enable G2C (government to consumer) auto registration transactions in a public-private partnership+ Met with state government agencies to expand business footprint

Auckland, NZ

+ Managed sales, marketing, and product UI teams in US, UK, Australia and New Zealand + Responsible for North and South America P&L, reporting to the president and board chair + Was key member of exec team that successfully orchestrated acquisition by MessageMedia Pty Ltd in 2015

Auckland, NZ

+ Implemented marketing automation platform and integrated with CRM for end-to-end customer nurturing and analytics + Transitioned from outbound sales/marketing to inbound content marketing strategy using ebooks, videos, and infographics. Increased social shares and visits by 1,000%+

Auckland, NZ

+ Proposed and led full rebranding of company, including new logo, color palette, slogan, photography and font family + Drove website redesign under new brand, guided by rapid A/B testing. Increased conversion to lead by +103% + Managed 4 marketing channels (social, direct response, organic, CPC) and launched 5 more (display, mobile, retargeting.

Despite years of research into automatic language translation, even world-class software fails to capture the grammatical peculiarities and idioms of human language. While Google Translate and Babelfish can give a rough approximation of a translation, only humans can consistently and accurately translate from one language to another.Transfix.it is a.

- Served as lead digital marketing consultant for 8 corporations in Sambreel family, allocating $25M+ annual marketing spend - As first project manager for the team, reworked employee roles and responsibilities, reclaiming over 100 employee hours/week of lost time - Led a cross-functional team of marketing managers to develop and execute campaigns for.

Mountain View, California, US

- New Business Initiatives- Proposed and executed a new Ask a Tax Expert offering, yielding a 498% increase in attach rate and increase in revenue from $400k to $3.7M- Successfully launched and marketed Tap2Track Mileage, Intuit's first paid iPhone app. Found marketing levers to drive it to 3rd place in its category in the iTunes store. Cascaded learnings.

Mountain View, California, US

MyCorporation.com- Oversaw rewrite of MyCorporation web pages for search engine optimization, including creative brief, approval of copy, and keyword analysis- Conceived, implemented and measured affiliate promotion that increased affiliate sales by 143% during promotional period with ROI of 833%- Conducted customer segmentation research that yielded five.

Madison, WI, US

National Health Measurement StudyManaged a $1 million national academic survey research project with a sample size of 60,000 householdsCreated analytical tools in MS Access and MS Excel to measure and monitor project health Managed a team of more than 100 interviewers and supervisors to conduct 3,800 personal interviewsProgrammed automated tools in SPSS to.

Washington, DC, US

Awarded a €20,000 grant to conduct psychology research project on color perception and memory encodingCollaborated with American and Italian researchers to devise and execute research experiment with 100 subjectsWrote multilingual software program to carry out experiment in United States and ItalyAnalyzed data in collaboration with psychology researchers.

Master Of Business Administration (M.B.A.), Marketing/Marketing Management, General

Bachelor Of Science, Psychology