Mamo Arima Email & Phone Number

New York, New York, United States

New York, New York, United States

New York, New York, United States

Los Angeles, California, United States

Chicago, Illinois

Led the development of annual and OOS scopes of work, and staff plans for integrated campaigns that include digital, print, social, and OLV/TV.Led the effort with other PM directors on department goals, initiatives, and priorities including standardizing PM process and documents and tools. In doing so I trained and coached new processes and frameworks (waterfall vs. agile) to teams and helped drive implementation of a new project management platforms & tools across the entire agency… Show more Led the development of annual and OOS scopes of work, and staff plans for integrated campaigns that include digital, print, social, and OLV/TV.Led the effort with other PM directors on department goals, initiatives, and priorities including standardizing PM process and documents and tools. In doing so I trained and coached new processes and frameworks (waterfall vs. agile) to teams and helped drive implementation of a new project management platforms & tools across the entire agency. Managed complex digital strategy, design and development end to end. In addition, I consulted both at an internal & external capacity for digital strategy, advising & coaching on best practices, and feasibility. I also educated internal teams on digital processes, project flow, formal estimation and moderated and led post-mortem/retrospectives internally and externally to help asses success and improvements for future projects.Facilitated collaboration with Production, Business Analysts, Strategic Planning, and UX. I also collaborated closely w/ Finance to track cost & budget and mitigate any billing & fulfillment issues throughout the lifecycle of a project or campaign.Managed larger strategic deliverables including development of market research, brand positioning, customer journeys & profiles, competitive analysis, and qualitative & quantitative primary research. Managed and mentored direct reports at all levels from associate, mid-level, and senior PMs by providing guidance for career & personal growth, including developing PM hard and soft skill sets, setting goals, and a plan of action for improvements & advancement for future opportunities. In addition developed and led a new onboarding process and documentation for all new Project Management dept. hires. Show less

Greater Chicago Area

Clients: Sanofi-Genzyme Brands (Eloctate & Alprolix), Toyota Financial Services, Dow Chemical Company, Verisign, State Farm, Samsung, Van's International Foods, Smokey Bear, Anheuser-Busch, Tyson Food Brands (Aidells), Cox Communications, BMO, Stericycle, Comcast Xfinity, ICAHV (Teddygun.com), Boeing, Paccar Parts, General Electric Appliance, Brown Forman Brands (Jack Daniel's), Choose Chicago.-Managed 360 campaigns including digital, social, shopper/retail, print, CRM, and… Show more Clients: Sanofi-Genzyme Brands (Eloctate & Alprolix), Toyota Financial Services, Dow Chemical Company, Verisign, State Farm, Samsung, Van's International Foods, Smokey Bear, Anheuser-Busch, Tyson Food Brands (Aidells), Cox Communications, BMO, Stericycle, Comcast Xfinity, ICAHV (Teddygun.com), Boeing, Paccar Parts, General Electric Appliance, Brown Forman Brands (Jack Daniel's), Choose Chicago.-Managed 360 campaigns including digital, social, shopper/retail, print, CRM, and video/film projects.-Managed digital production & implementation, working closely with Business Analysts, UX, Tech, Programmers, and QA.-Managed and optimized creative design work flow. -Managed communication and collaborate between all agency departments.-Facilitated a positive relationship with Clients and third-party partners/vendors.-Developed SOW's, including production scopes & estimates.-Managed and coordinated creative resourcing.-Developed timelines, roadmaps, and project plans (waterfall/hybrid-agile).-Escalated risk and issues on budget and scope.-Advised on digital strategy and feasibility.-Work with Media Partners to provide appropriate creative and production specs. -Initiated projects and creative & strategic briefing.-Consulted & collaborated on Client Presentation decks.-Managed all internal meeting including kick-offs, regroups, internal reviews, and standups.-Proofed work for quality assurance for all digital and print creative work-Worked with Finance and Business Affairs to collect PO’s & Invoices to final bill and close jobs.-Helped drive department initiatives -Performed as Digital Consultant to advise on digital best practices, and feasibility.-Reserved as key-point of contact for Clients for digital.-Educated internal teams on digital processes. -Managed and mentored Associate and Mid-level Project Managers.-Partnered with Finance to manage final billings, estimates, and budgets. Show less

Chicago, Il

Clients: Bayer Brands, SC Johnson (Raid), Pearle Vision, Frito Lay's (Lay's), Wrigley (Orbit)- Internally facilitated communication and relationships within all internal departments of the agency. - Managed creative development of digital and social projects - Created SOW's, budgets/estimates, and project plans. - Worked with Finance and Business Affairs to make sure all projects were executed within budget

Greater Chicago Area

Clients: Pork, John Morrell Food Group, Beam Suntory (Laphroaig), Ad Council, SOLO, Allen Edmonds, Campbells, Terlato Wine, Land O' Lakes, Smithfield, Rotary International, P&G, Hobart, Giordano's, ConAgra Foods, Chicago Cubs, Uncle Dougie's- Coordinated communication between Creative, Account Service and Web Development teams. - Built schedules and set timelines for all digital projects- Trafficked approved creative work to Account Service - Managed work flow to the Web… Show more Clients: Pork, John Morrell Food Group, Beam Suntory (Laphroaig), Ad Council, SOLO, Allen Edmonds, Campbells, Terlato Wine, Land O' Lakes, Smithfield, Rotary International, P&G, Hobart, Giordano's, ConAgra Foods, Chicago Cubs, Uncle Dougie's- Coordinated communication between Creative, Account Service and Web Development teams. - Built schedules and set timelines for all digital projects- Trafficked approved creative work to Account Service - Managed work flow to the Web Development Team- Worked together with Media Planners to coordinate schedules, deadlines and specs. Also provided final assets to be published.- Assessed and provided quality assurance of digital work before routing internally- Followed up on status of work to effectively meet deadlines- Coordinated creative inputs and internal reviews.- Positioned as key gatekeeper to the Web Development Team Show less

Clients: Besam ASSA ABLOY, Southeast Industrial Equipment, Bloom, eFactor3, Managed multiple accounts and assisted senior team members with larger accounts. Responsibilities included but not limited to developing creative and project forms, timelines, contact reports, key agency contact for clients, social media, newsletters, and assisted in website development.

Inbound marketing strategist. Implementing conversion campaigns and marketing strategies using social media platforms including Facebook, Twitter, HootSuite, LinkedIn, YouTube, SEO and Blog roll.

Clients: Moe's Southwest Grill, Hilton Head Tourism, Palmetto GBA, Yesterday's Restaurant, CreateAthon, With A Little Love,- Managed social media programs via Facebook, Twitter, YouTube, Hootsuite, FourSquare. LinkedIn- Managed sponsorships and donations- Managed and executed E-Blasts- Assisted in revisions and maintenance to clients' websites- Maintained media flowcharts- Assisted in development of creative briefs- Coordinated conference reports and… Show more Clients: Moe's Southwest Grill, Hilton Head Tourism, Palmetto GBA, Yesterday's Restaurant, CreateAthon, With A Little Love,- Managed social media programs via Facebook, Twitter, YouTube, Hootsuite, FourSquare. LinkedIn- Managed sponsorships and donations- Managed and executed E-Blasts- Assisted in revisions and maintenance to clients' websites- Maintained media flowcharts- Assisted in development of creative briefs- Coordinated conference reports and communications between client and agency- Developed marketing campaigns and strategies- Assisted in competitive review Show less