Media Production Specialist
Current• Plan, storyboard, film and edit product and support videos using Adobe CC Suite• Create and develop multimedia (audio/video) content to communicate consumer/product stories across brand channels, including social media, brand sites, blogs, and other channels• Manage preparations for video shoots (lighting, microphones, filming equipment, etc.)• Responsible for goals such as audience retention, driving traffic and engaging consumers through all social and video platforms• Create motion graphics such as title cards, lower-thirds, bumpers, infographics)• Select and implement special visual effects, music, and special audio for each video shoot• Drive video projects throughout the pre-production and post-production process to create interesting video content while maintaining brand integrity• Make creative decisions regarding the editing of projects based on input from the CEO, Director & Communications Advisor to ensure quality control and consistency on the final project• Create easy to follow product instructional videos for consumers. Review and update regularly to provide the best user experience possible• Maintain and manage content in the video library to ensure easy access to stock footage and that all videos and files are stored efficiently• Carry out research and preparation for shoots, staying current with industry trends, developments, and new techniques• Collaborate with the creative and marketing peers to conceptualize new and creative ideas for each project• Maintain a realistic schedule for all projects, adhering to project schedules• Maintain regular communication with stakeholders regarding updates on progress and status of projects• Serve as the subject matter expert on video related tasks and projects• Undertake related duties as assigned to achieve the objectives and company goals
