Manav Fernandez Email & Phone Number

Dubai, AE

Dubai (MENA Region)

Dubai, United Arab Emirates

Taking our name from the well-known pangram – “A quick brown fox jumps over the lazy dog.”; we exist to help our clients, unscramble the complexities of CRM and Loyalty programs in order to get from A to Z. People do business with people who share the same value system and are aligned in their core purpose and aspirations. Most importantly, people do.

Dubai Emirate, United Arab Emirates

Designed, launched and managed, award-winning program, GEMS Rewards. My role involved end-to-end creation and delivery of a knowledge-based rewards program that aspired to reduce the impact of school fees on a family's budget and help create unassailable competitive advantage for GEMS Education. This involved program design, financial modeling, management.

Dubai, UAE

As Insignia's COO i support and drive the implementation our Founder and CEO's vision by protecting and constantly communicating the agency's values and core service proposition to all stakeholders up and down the value chain - ensuring we stay profitable and continue to grow.

Dubai, United Arab Emirates

Enhancing operational efficiencies, identifying new opportunities within existing client groups, setting up new vertical business that complement and enhance our service offering and ensuring price points are protected are some of my key strategic objectives that directly impact the business' net profit. On a day to day basis i act as a 'Consigliere' to.

A complete brand over-haul and re-positioning exercise involving customer segmentation, focus group research and identity development and implementation was executed with a view to compete effectively with new entrants to the Indian retail market and enable a 30 year old family business to effectively position itself as a successful franchise opportunity.

a) Management of client servicing teamb) Development and implementation of brand strategy for existing clients.c) Increasing width and depth of business with existing clienteled) Development of business growth strategy for the business in conjunction with the MD to whom i reported directly

Supported by advertising sales, Masterplan's business model involved creating maps for entire cities, mini-cities or commercial townships, Amusement parks and shopping malls that would allow visitors to find their way around, identify businesses and locate retail offerings easily. Additional services were provided in the form of indoor and outdoor signage.

Shodan, Aikido

Diploma, Marketing

Bachelor Of Arts (B.A.), Business/Commerce, General

Education record