1. Analytics driven customer engagement across lifecycle to generate incremental SA growth and improved customer experience through1.1 Next best action1.2 Next best product1.3 Event based trigger1.4 RM Productivity Optimisation 1.5 Product Structuring1.6 Dynamic NTB and OTB Engagement1.7 CX Tech Intervention

1. Built an anomaly detection engine to track long term trends in profitability and identify root causes for direct marketing portfolio thereby enabling underwriters to proactively price the risks effectively2. Led a team to build a price elasticity model for optimal conversion of quotes in SME portfolio; This model in turn would in turn be integrated with loss cost model to estimate optimum premium ensuring maximize profitability and business growth3. Led a team to conceptualize an anomaly detection engine to track over/under reserving of a commercial insurance portfolio and estimate the key drivers for it thereby enabling the actuaries to proactively mitigate reserve risk

1. Led a two-member team to develop a predictive tool for casualty and motor claims which helped claim handlers effectively negotiate against the solicitors by estimating the optimum settlement amount, litigation and win propensity for a given bodily injury claim. It led to an estimated benefit of $ 1.2 million2. Led a two-member team to develop a model for casualty claims which would help claim handlers predict liability decision against a given claim and allocate it optimally to the right team to investigate. It led to $ 12 million in realized benefits for the process3. Led a two-member team to develop a predictive tool for SIU team which would help them predict the propensity of a medical practitioner being fraudulent thereby leading to potential cost savings

1. Developed a customer segmentation model using CHAID to increase the projected earnings by 15 % from a campaign for a balance build card product.2. Simulated and conceived a tier-based pricing mechanism for a balance build card product for the senior leadership team of Philippines3. Devised a Pricing Test model for personal loan based on risk and response rate as against the existing gut-based pricing and suggested the price range for different segments

1. Developed and tested the tool for Online Ads among target segments 2. Performed multivariate analysis to analyze the effect of various parameters on purchase intent and ad likeability 3. Tested the Sprite 'Wedding' and 'Killer' ad among households to gauge its performance on certain ad parameters

1. Optimized the search engine for the online portal of a major electronic journal using Search Engine Optimization2. Created a reference guide to be used for investment decisions in Lead and Copper Sector by analyzing industry trends and emerging scenarios3. Performed a detailed analysis of Global analyzed Data Services including a strategy for market entry for a leading outsourcing company of US4. Prepared a successful sales pitch on the Indian Biotech Industry by analyzing latest trends and assessing future scenarios

1. Performed multiple real life case studies in Operational Risk Management using Crystal ball software 2. Automated personnel processes of the company by creating a tool in Visual Basic and SQL