My responsibilities were to strategise the onlinemarketing campaigns, develop content for company's website, blogs, PRs and portfolio while setting and maintaining the TOV and making necessary content optimizations for improved ROI.

I worked as a Senior Content Creator with Code Brew Labs where my key responsibilities were to deliver fresh content on tech topics for the company's main website and Proofreading/Editing peers/understudy's content. I was also involved in creating Landing Page's content, distributing content across various Social Media channels and providing voice-overs for promotional videos.

I worked with Apptunix as a full-time copywriter for 1.5 years. My responsibilities here included creating fresh and engaging blog posts, service pages and press releases for the company's website, providing SEO oriented content to the in-house marketing team, updating SMM posts. In addition to content, I was also involved in conceptualizing and refining new ideas for company/client's promotional videos; this sort of work was done in collaboration with the Designing team.