As the Head of Digital Marketing at CARS24, I lead the performance marketing strategy and execution for India, UAE, and Australia, managing a multi-million-dollar budget across Google, Meta, and Alliance platforms. With over 13 years of experience in the digital marketing domain, I am a digital marketing expert and a certified professional in AdWords, Meta, and data Analytics.My passion lies in growing businesses through data-driven and customer-centric marketing campaigns that deliver measurable results and ROI. I have a successful track record of launching and scaling multiple B2C, C2B, B2B products and services, generating millions of leads and sales, and increasing user retention and engagement. I am always looking for new and innovative ways to optimize and improve the performance and efficiency of marketing campaigns and to align them with the business goals and vision. I have also received multiple awards and recognition for my outstanding performance and contribution to the company.