Mandeep Taunk Email & Phone Number

California, United States

Danville, Ca, Us

As the Co-Founder and Chief Growth Officer at CodeConductor, I lead the strategic growth initiatives that drive our company’s mission to democratize app development. My role involves spearheading revenue generation, user acquisition, and market expansion efforts by leveraging our AI-driven platform to efficiently deliver scalable, high-quality applications.Key Responsibilities:Strategic Leadership: Develop and implement growth strategies aligned with CodeConductor’s vision and business objectives. Focus on customer acquisition, retention, and revenue growth.Product-Market Fit: Work closely with the product team to ensure our solutions meet market demands, address customer pain points, and enhance the user experience.Revenue growth: Drive monetization strategies, including pricing models, sales processes, and customer success initiatives, to maximize revenue and profitability.

Danville, Ca, Us

▸ Built a tea company with the vision of fostering connections and unity through the cherished experience of tea. Inspired by our family's journey, we collaborate with partners to craft unique blends that capture the essence of tea-growing regions worldwide. Committed to sustainability and equitable practices, we prioritize working with suppliers who share our values. Join us in celebrating tea's comfort and connection. Connect with me to explore our exquisite tea collections.▸ Formulated and executed a GTM strategy, which included extensive digital/social media marketing, conversion rate optimization, email marketing campaigns, outbound campaigns, SEO/SEM, and A/B testing, resulting in $150K in revenue with positive ROI within the first year.▸ Analyzed market research on lifestyle marketing strategies to refine and optimize strategic brand positioning strategies.

San Mateo, Ca, Us

▸ Rebranded Prodigy Software acquisition to Upstart Auto Retail in under four months, generating significant press coverage and pipeline creation.▸ Accomplished a 350% growth in rooftop count for dealerships by developing integrated campaigns, a strong digital marketing plan, content marketing, and conference strategy, increasing the number from 200 to 700.▸ Founded and guided the marketing department as the inaugural hire, successfully recruiting and integrating a team of five employees.▸ Implemented essential marketing operations infrastructure to bolster support for the expanding sales team during the sales lifecycle, along with robust sales enablement and continuous collaboration.

Palo Alto, Ca, Us

▸ Led a high-performing team of 5 to create a successful growth and data-driven demand-generation strategy.▸ Earned promotion from Senior Director to VP in February 2020, acknowledging exceptional leadership and strategic contributions.▸ Drove the highest number of webinar registrants and attendees to any webinar in ADARA history with 1900 registrants and 800 attendees

Palo Alto, Ca, Us

▸ Created demand generation as a function at ADARA and identified KPIs that led to the approval of a $2MM budget for digital marketing campaigns in 2020▸ Leveraged marketing automation tools and ABM strategy to optimize the lead generation and distribution process for the sales team, leading to a 3x increase in revenue through faster follow-up and more opportunities.▸ Enabled account-based marketing principles to create efficient targeting, reduce overall spending, and increase conversion from lead to closed-won

Palo Alto, Ca, Us

▸ Led product marketing strategy across all ADARA product lines▸ Orchestrated the successful launch of three new products, driving $2 million in annual recurring revenue within six months of launch.▸ Spearheaded strategic alignment of multiple Destination Marketing products, resulting in revenue growth and increased pipeline generation.▸ Streamlined the sales enablement process by integrating new marketing and sales operation tools

San Francisco, California, Us

Conceptualized and created a growth strategy that drove down customer acquisition cost and increased lifetime revenue through product development and iterative campaign testing across digital and offline channels including direct mail

Pleasanton, Ca - California, Us

Tested a D2C pet food startup specializing in the development of high-quality dog food option without fillers or preservatives, targeted to dogs with medical issues

Pleasanton, Ca, Us

▸ Successfully bootstrapped a software company, achieving $12M in revenue by developing and marketing consumer-focused computer software.▸ Expanded the organization's team to 29 employees and orchestrated a profitable sale in 2016.▸ Decreased payment processing fees by 50% and increased conversion 25% by leading the product development of a robust e-commerce platform with global payment options, internationalization, and consistent UX▸ Achieved a 50% reduction in payment processing fees and a 25% increase in conversion rates by spearheading product development efforts for a global e-commerce platform. ▸ Introduced various marketing personalization techniques to increase landing page to purchase conversion 50% between 2011 and 2013▸ Designed an upsell strategy leveraging live customer agents to increase average order size by 30%.

▸ Managed online member acquisition and retention for a loyalty program with 8M+ members▸ Handled an online media budget of $10M and three direct reports across various marketing channels including paid search, email marketing, and affiliates▸ Developed a lifetime value model to determine long-term value of new members by channel and partner source and achieved an 18% increase in lifetime value to member acquisition cost ratio▸ Led development of email testing platform that increased auto-responder click-through rates by 24%▸ Created a member segmentation model for use in email targeting, reducing member churn 17%

Turin, It

▸ Managed search engine marketing for an online lead generator focused on the automotive and real estate industries and provided strategic direction to third-party SEM agency▸ Directed a technical team to build robust lead tracking and analysis infrastructure to support large scale marketing programs▸ Developed landing pages for marketing campaigns, increasing conversion rates by 40% for automotive pages

▸ Co-managed a $16MM annual search engine marketing budget and negotiated agency media buys▸ Performed keyword research, categorization and ad copy development across three business units▸ Doubled organic search traffic in nine months to 8K daily uniques.▸ Increased conversion by up to 75% for certain keywords through new landing pages and multivariate testing

▸ Developed lead generation programs to generate new prospects via SEM, email marketing, and webinars

Us

▸ Managed and optimized client PPC marketing campaigns and worked with clients to improve website conversion rates

Bachelor Of Arts (B.A.), Economics

Minor, Business Administration And Management, General