Mandy Mao Email & Phone Number

Guangzhou

Manage authorized reseller channel deployment

Guangzhou, Guangdong, China

•Annual and quarterly trade marketing plan–By Channel by key account by month marketing planning–Align key campaign & category support levels–Budget plan and management for overall trade activities.–Quarterly Best Practice Sharing•Drive Channel Retail capacity–Map out retail calendar to channel priorities–Develop merchandising guidance –design and roll out channel program to drive SO and promote shop•Master consumer Store (with sales)–Build and… Show more •Annual and quarterly trade marketing plan–By Channel by key account by month marketing planning–Align key campaign & category support levels–Budget plan and management for overall trade activities.–Quarterly Best Practice Sharing•Drive Channel Retail capacity–Map out retail calendar to channel priorities–Develop merchandising guidance –design and roll out channel program to drive SO and promote shop•Master consumer Store (with sales)–Build and maintain HP Store presence and image–Monthly business review and action recommendation•Campaign & NPI support to brand managers–Recommend creative marketing tools and merchandising material–KPIs tracking & evaluation–Agency management•Lead Event & Trade Agency Management–Build and manage event, roadshow, consumer promotion insight and implementation guidance–Manage field support channel Show less