Mandy Schwartzentruber Email & Phone Number

Indianapolis, Indiana, United States

Served as the centerpiece to United Way's Customer Success Program and strategy for Salesforce.org Philanthropy Cloud (SPC). My goal was to work with organizations of all industries and sizes transform their Corporate Social Responsibility initiatives, elevate their community engagement impact and help them maximize value from their instance of SPC. Achievements and responsibilities:• Completed SPC Certification within first 45 days of hire • Created eight new program-enhancing resources including presentation slides, training/enablement guides, reporting metric standards and customized SPC content within first 5 months of hire• Built relationships with customers to understand their business needs and CSR goals, and develop year-round strategies aimed towards increasing employee engagement and greater social impact• Oversaw SPC customer onboarding process to ensure successful implementation and launch of the platform, including Org Administrator training and enablement • Consulted on SPC platform best practices, communication recommendations, and ongoing maintenance • Established reporting metrics and track philanthropy engagement, present reports to key stakeholders• Initiated cross-departmental collaboration to streamline experience for external partners and vendors, optimize internal processes, conduct renewals and support expansion/new business opportunities

Indianapolis, Indiana Area

Recruited to promote the 2019 Heartland International Film Festival by developing and executing all marketing strategies, advertising campaigns, and PR initiatives. Lead marketing team efforts to initiate a brand refresh, elevate brand awareness and improve digital marketing engagement. • Increased festival attendance by 11% and ticket sales revenue by 25% (YoY)• Maintained relationships with 25+ vendors to produce all marketing collateral, coordinate the distribution of 15,000 festival guides, oversee print and installation of all film festival signage for four (4) theater locations throughout Central Indiana• Developed organization's first Marketing Content Strategy/Calendar to increase visibility and engagement throughout the year• Implemented cross-departmental processes to ensure fulfillment of sponsorship contracts and partner agreement deliverables• Reduced marketing expenses by eliminating 32% of email provider SFMC account's faulty subscriber records • Implemented organizations first QA/proofing policy to ensure all marketing and communications maintained consistency of brand and tone

Indianapolis, Indiana Area

Owned the direction and vision of the marketing services practice at nimblejack, and lead the team towards carrying out the agency's mission and services. Fostered a healthy, thriving workplace for an exceptional employee experience. Responsibilities included: Leadership: • Provided unwavering support for team members with a focus on the employee experience - keeping team members engaged, motivated and thriving • Mentored, trained and retained top-level team members• Collaborated with the Services Leadership team to improve cross-departmental alignment, customer service and support• Enhanced project delivery by developing improved project methodology, revamping resources and improving documentation and its accessibility• Remained in tune with industry standards and best practicesRelationship Building:• Established core benchmarks and expectations for teams and individuals, all in support of company-wide strategic goals initiative • Fostered cross-departmental knowledge-sharing, training and camaraderie• Built opportunities for interpersonal growth amongst team members, including development of company's first Employee Growth Plan template.Innovation:• Actively participated in monthly skills development through Skillshare, SFMC Trailhead and other industry-related resources• Cultivated opportunities for continued team advancements

Indianapolis, Indiana Area

Resource Management: • Responsible for the successful management of resourcing for all potential and closed business. • Liason between the Go-to-Market sales team and Operations to ensure successful resourcing across all project work. • Collaborated with Managers of all departments to facilitate appropriate staffing, maintain healthy utilization, and anticipate hiring needs.Process Improvement & Documentation:• Identified process issues and lead creation of documented services operations processes by helping to facilitate conversations that ultimately supported efficiency initiatives.• Administered support and enablement for the company-wide use of Mavenlink, a project management and resource planning application. Partnership Relationship Management:• Built strong relationships with SaaS /MarTech Partners to determine ability to accept resource requests keeping both company revenue/profitability goals and team capacity in line• Point person for engaging with and securing resources for service work that utilize subcontractors

Responsible for managing the ebbs and flows of all projects and client engagements. Served as lead liaison between all departments to ensure projects were successfully executed from the point of initial intake to final delivery, simultaneously identifying opportunities for improvement throughout all processes.Team Assignments / Resource Planning • Assigned resources for all projects based on role, employee skill set and capacity to ensure project deliverables are successfully implemented.• Ensured all billable employees maintained a balanced workload to hit company-wide utilization goals while also creating an engaged and healthy employee experienceCollaboration / Innovation• Managed meetings related to project workflow, resource allocation and utilization amongst all departments. Provided improvements and solutions when necessary.• Developed and presented reports to Leadership team related to utilization, forecasted capacity and potential staffing and/or training needs

Indianapolis, Indiana Area

• Account Executive / Program Manager: Engaged with both for-profit and not-for-profit clients on and off-site to identify and respond to marketing/advertising campaign needs. Served as primary contact to help manage agency’s second largest client account. Designed internal client objectives by issuing/implementing creative briefs to ensure agency properly manages client expectations—on strategy, on time and within budget.• Production Coordinator: Implemented plans to ensure creative projects were produced efficiently, cost effectively and exceptionally. Cultivated and maintained partnerships with local vendors by procuring competitive estimates and overseeing entire production process to ensure high quality expectations were met. Prepared formal client quotes for digital print projects, and served as a key member of the editing/proofing team. • Traffic Manager: Oversaw and maintained company project timeline encompassing 75+ jobs for 12 major client accounts, ensuring all jobs were successfully completed. Reviewed/approved invoices for digital production projects. Maintained organization of archive files.

Indianapolis, Indiana Area

• Client Relations / Coordination: Supported managing partner and consultation team by scheduling, preparing and coordinating trainings, presentations, workshops, and meetings while productively communicating with clients to provide status updates and support.• Project Supervision / Office Management: Improved corporate branding, logistical routines, and office efficiency by streamlining project management timelines/checklists, presentation materials, marketing materials, and corporate resources, while supporting the company’s mission to provide adaptive leadership development, change management, conflict resolution, and negotiation.

Indianapolis, Indiana Area

• Event Coordination: Orchestrated all internal/external school events and fundraisers by fruitfully engaging with Herron staff and community partners to develop and market the school.• Volunteer Coordination: Successfully recruited and retained volunteers while coordinating and managing volunteer programming to support a school population that maintained a 50% yearly growth rate.• Admissions Assistance: Assisted admissions department and served as ambassador to share the school’s mission and vision by giving tours, meeting with prospective families, and ensuring application completion.• Front Office Management: Organized, created, and implemented logistical routines for administrative staff. Maintained effective communication with Principal to assist with scheduling needs, professional correspondence and human resources responsibilities.

Indianapolis, Indiana Area

• Event Management / Community Engagement: Coordinated the Independent Music + Art Festival (IMAF) to increase attendance from 1000 to 5000, while generating a $25,000 budget through sponsorship and grants, and allocating funds appropriately. Recruited/managed volunteers, vendors, and advisory board while executing marketing and promotional strategies.

Bachelor'S Degree, Tourism, Convention, And Event Management; Arts And Humanities

Associate'S Degree, Liberal Arts And Sciences, General Studies And Humanities