I create marketing campaigns and sales initiatives that directly led to client base expansion, revenue increase, and enhanced company growth.I collaborate and coordinate with executives, department heads, and key personnel to establish a direction for the business, analyze current products and services, and put into place corresponding marketing strategies. Part of developing and leading strategies involves investigating industry trends and carrying out competitor research. I also assess demand of company products and services to determine how to apply marketing methods to drive those products and services. On a daily basis, I observe and evaluate the productivity of the department and confirm that objectives and goals are achieved.I also introduce and execute sales strategies that ultimately lead to immediate and sustained profitability and company growth.Accomplishment / Contributions I am responsible for include:» Current sales have grown by 46.2%.» Client spending has increased by $1M and continues to show signs of growth.» New potential client lead flow has increased by 850.» In the process of establishing a non-profit to serve foster children.

Amherst Madison exists to support our Agents in building successful businesses and fulfilling lives; while being a force of positive change in the communities we serve.Agents carrying the Amherst Madison name represent the highest standards of service. Our success comes from a culture of personal integrity, a written code of business practices, a proven track record in all price ranges, and an unwavering commitment to our clients and community. Our innovative business platform provides strategies, resources, and a collaborative environment for entrepreneurial professionals to realize their full potential.

I led all efforts to secure non-profit funding for the organization that was dedicated to pediatric heart / cardiac diseases research.I evaluated the goals of the non-profit and executed relationship building / management initiatives, strategic marketing, and fundraising planning. On a continuous basis, I built and leveraged partnerships with corporation and individuals to garner greater financial support. I also organized various events to increase the number of supporters, as well as the donation amount. Accomplishment / Contributions I was responsible for included:» Serve on the foundation’s community board.

Consultative sales approach and diligent prospecting lead to extensive net new client acquisition in highly competitive industry(credit card processing). Regularly maintained outbound cold prospecting, tradeshow attendance, and an extensive warm referrals network allowed for consistent over attainment of quota. Managed entire life cycle of client relationship from establishment, negotiation, onboarding, and ongoing expansion of client account.

Plan, develop and coordinate marketing through social media, culture, branch aesthetics, digital, print, radio and more. Develop and maintain relationships with primary groups, seek out new groups, events and activities to increase memberships, account retention and overall relationships.

Recruiting new loan officers, developing and implement training materials, develop, organize and facilitate CE classes for real estate licensees as a way of marketing loan officers, develop and coordinate all marketing efforts on an individual and company basis.

Oversee Education Department, developed curriculum, audited education for licensees and instructors, participate in law changes, certify and renew instructors.

List properties for sale and lease, complete letters of intent, market analysis, property showings, develop marketing materials and strategies on specific properties, participate in city zoning, planning and development, work with owners to get the highest and best use as well as value from their property.

Oversee all aspect of fitness facility that included personal trainers, child care, group fitness, tanning and gym. Complete all bookkeeping, payroll and EFT for members. Staff development and over-site, planning budgeting & contracts.