Mandy Macpherson Email & Phone Number

Ferndale, Michigan, Us

► Conceptualized, presented, and executed live, in-person and virtual events, tailored to meet large Fortune 1000 company clients► Managed the fabrication, programming, coordination, and overall execution of full turn-key events by managing internal budgets, creating approval decks, procuring/managing talent and vendors, creating and managing registration sites and social media campaigns, and providing creative/operational direction► Managed day-to-day client communications across multiple concurrent programs► Collaborated across the Creative, Operational, Account, Production, and Biz Dev departments to produce a large volume of deliverables weekly► Excellent verbal and written communication skills for client presentations, internal team meetings, and clear articulation of ideas within creative briefs and decks► Built and maintained strong relationships with clients, understood their needs, and ensured client satisfaction► Generated comprehensive production documentation throughout the program lifecycle, including statements of work, work-back schedules, budgets, artwork approvals, operations manuals, metrics reports, and post-program recaps► Ownership of project budget, responsible for final profitability and financial decisions (Over $1 million)► Managed the fabrication of custom displays, event assets, and touring vehicles► Effectively handled vendor/talent management, including scoping work, negotiating price and contract terms, and ensuring quality control► Effective problem-solving skills with the ability to foresee potential issues, assess situations, evaluate options, make decisions, and exercise judgment quickly, accurately, and calmly► Established project priorities and set clear expectations and milestones► Managed the workflow and completion of tasks with the project management software, AsanaClients: Crocs, Blue Shield of California, Redbull, Express, Salesforce, FireMon, Accenture, At Home, Thomson Reuters, Anheuser-Busch, and more

Ferndale, Michigan, Us

Ferndale, Michigan, Us

► Identified and contacted potential clients and markets that align with the agency's services and expertise► Built and maintained relationships with existing clients, understanding their needs, and ensuring client satisfaction► Created decks and delivered compelling pitches and proposals to win new business or projects► Analyzed market trends, competitors, and industry developments to identify opportunities for the agency► Collaborated with leadership to develop business development strategies aligned with the agency's goals► Negotiated contracts, terms, and pricing with potential clients

New York, Ny, Us

► Assisted in the successful launch of GMA's new Saturday second-hour show► Produce multiple segments weekly for GMA’s Saturday episodes► Pre-interview, book, and prep special/celebrity guests for each episode► Produce GMA’s weekly segments at College Gameday with ESPN ► Pitch and conceptualize segment ideas ► Write scripts for assigned segments and coordinate all aspects of props and visual elements needed

► Assist in tracking, developing, and conveying the story of each episode► Documenting meticulous notes that contain information on date, time, subject, conversation topics, cast or persons in the shot, location, and other metadata to aid the post-production team► Extreme attention to detail and organization with multitasking abilities and time management► Assist in preparing prop materials for each episode

Nashville, Tennessee, Us

► Worked within the creative department on a team to produce two of seven episodes per week► Conceptualized and presented creative show/segment concepts to Executive Producer ► Produced celebrity guest segments including: Maddie & Tae, Eric Winter, Nurse Jamie, Kyle Busch, and more► Trained and supervised new Producer Assistant team members► Wrote script segments for two episodes weekly ► Performed preliminary interviews with potential/booked guests► Fully prepped and prepared celebrity/special guests for their segment(s) on show day► Created show rundowns and confirmed all media is properly formatted, labeled and located in correct media folders► Researched, coordinated, and assisted with guest bookings for “Pickler & Ben”► Coordinated logistical elements needed between the creative, production, art, and culinary departments► Successfully booked guests, negotiated rates, built and cultivated strong long-lasting relationships with clients and business personnel, and received thousands of dollars in donations/products from businesses for guests appearing on the show in exchange for promotional value► Produce detailed budgeting information ► Exceptional customer service skills to interface with artists, management, tenants and other high profile clients

Nashville, Tennessee, Us

► Worked within the creative department to produce two/three of six episodes per week► Researched, coordinated, and assisted with guest bookings for “Pickler & Ben”► Compiled research packets on guests and perform preliminary interviews► Coordinated with Associate Producer, Producer, and Co-Executive Producer to maintain a productive and steady flow for segments and shows► Assisted in coordinating logistical elements needed between different departments, including: production, art, travel, editing, and culinary► Systematically tracked and updated spending for each episode to ensure that the production remained within budget► Assisted guests on show days by bringing them to set and ensuring they are fully prepped and prepared for their segment(s)► Oversaw distribution and collection of required legal and financial documents for guests ► Created and updated show binders to ensure producers have organized materials needed for show production► Worked closely with the Travel Coordinator in order to accurately arrange and coordinate travel accommodations for all guests► Assisted in creation of databases to store data on future guests and talent► Created documents and spreadsheets to organize team segment ideas► Assisted in the hiring process of new employees by posting jobs and reviewing resumes to narrow down applicant pool for hiring manager► Performed Story Assistant duties on field shoot by confirming lines were read with appropriate speed and accuracy

Okemos, Mi, Us

► Collaborate with in-house team at HOMTV, an award winning government channel, to bring quality content to local viewers► Direct and technical direct live and live-to-tape weekly productions ► Technical direct live Ballot Meridian Candidate Interviews, Election Debates, and Ballot Meridian Election Night ► Perform production assistant duties such as building program sets, creating production/crew sheets, and confirming the show run down is correct and all clips are in the proper format► Create graphics for various programs, including Meridian News Now, All Access, and Beyond the Badge, to provide a visual representation of various topics for viewers ► Assist in the training of new interns on studio production procedures such as set design, audio operations, and live switcher operations ► Produce news stories by researching current news topics, writing content for packages and voice overs, conducting, filming, and editing live interviews► Perform studio camera operations, audio board, teleprompter, and floor directing procedures ► Log and archive scripts, video, and associated data for future use► Supervise crew during weekly live productions and assign tasks to crew members to ensure production runs successfully ►Post produce shows and confirm the formatting is appropriate for air

► Freelance Videographer for Big Shot Video► Assisted in the production of filming an event at the Michigan State Capitol

► Assist in the production of Translational Scholar videos ► Use strong communication skills in order to contact individuals and companies requesting the use of copyrighted material for educational use

East Lansing, Mi, Us

► Work closely with the Michigan State University Media and Information Department and university professors to complete multiple film projects► Wrote and produced scripts for various film productions► Set up and completed interviews using Sony NEX50 cameras and professional audio equipment

Bachelor’S Degree, Communication And Media Studies

Associate’S Degree, Liberal Arts And Sciences/Liberal Studies